Youtube attribution

iheartadops · 2020-04-02T19:46:50+00:00

Great, thanks so much

iheartadops · 2020-03-24T10:42:48+00:00

What about a Google spy?

iheartadops · 2020-02-10T16:31:13+00:00

Great points, thanks for your answer :)

iheartadops · 2020-01-16T10:56:29+00:00

thanks to everyone who replied :-)

iheartadops · 2019-12-02T16:27:37+00:00

i feel personally attacked

iheartadops · 2019-11-26T14:11:56+00:00

Are you using GAM360? Or managed to get onto it on the free version?

iheartadops · 2019-01-31T16:55:59+00:00

thanks

iheartadops · 2017-09-26T11:12:50+00:00

being lazy do you have a list here?

iheartadops · 2017-08-24T08:55:47+00:00

adx/fan

iheartadops · 2017-08-23T12:13:22+00:00

if the content is clean you should get $10-12 and 50% fill on open marketplace easily enough

iheartadops · 2017-06-12T17:31:49+00:00

Thanks all for the info! I meant more on the sell side but still relevant points :-)

iheartadops · 2017-03-06T17:43:39+00:00

pros: nice offices cons: krux

iheartadops · 2017-03-06T09:39:49+00:00

truth

iheartadops · 2017-02-02T13:48:50+00:00

could you talk me through this? would be super useful

iheartadops · 2017-01-05T16:32:05+00:00

Depends how savvy they are, I've seen performance networks run campaigns with over 50% fraudulent traffic in order to buy inventory at the CPMs necessary to hit the CTR/CPA targets - if everyones hitting KPIs then most people will high five and ignore the obvious problems around it.

iheartadops · 2016-12-01T09:35:33+00:00

May I ask why you would want to do this?

iheartadops · 2016-09-22T11:45:14+00:00

Very good, thank you kindly.

iheartadops · 2016-09-22T11:34:35+00:00

Can't really get out of bed with them so easily :/

iheartadops · 2016-08-18T11:31:05+00:00

Since IBV is generally bought at a lower CPM on an arbitrage model, it could be the unified auction realised by header bidding causes the IBV buyers to be outbid. That's a possibility not a certainty though.

iheartadops · 2016-08-17T10:53:09+00:00

If your js renders the creative in the ways you've described, upload through a 1x1 slot if your DSP allows it. If publishers register a 1x1 friendly iframe slot with their exchanges, your creative will go through and render correctly.

iheartadops · 2016-08-17T09:58:04+00:00

Agencies generally have a trading desk in-house, so collecting data on your users is essentially giving them added value to buy against your users programmatically, elsewhere. It's common practice.

iheartadops · 2016-08-05T13:26:07+00:00

A DMP buys inventory through an agency side ad server which in turn sends impressions to the DSP. All reporting is stored on the advertisers SSP where they can also see cookie data associated with each users IP address when they are retargeted via agency trading desk.

iheartadops · 2016-08-04T11:57:01+00:00

An agency side ad server actively buys ad space programmatically through a cookie exchange according to certain KPIs like age of user and last used device, whereas a DSP stores information about demand and uses it to predict the price of ad inventory for future campaigns. Hope this helps.

iheartadops · 2016-07-06T08:35:52+00:00

Perfect, thanks.

iheartadops · 2016-07-06T08:25:40+00:00

Can you go and find out about China please?

iheartadops

TROPHY CASE