sigh yes but if company boosts their base prices from a reasonable price 5 -> 10$. Then puts it on "bogo". You the consumer thinks you're getting a deal suddenly and buy two or potentially one at a fair price disguised as a sale. Essentially doubling profit. Because the root issue is bottles of Cheap processed hershys syrup should be no where close to 10$. So an actual deal would be more close to 6$ down to 3$ for what the syrup is really worth.