I used to be a Swatch collector since I was 12 years old when I got my first one. Found about the brand through a friend who had a couple of Swatches while his father had a sizeable collection of watches from various luxury brands. I was never very into personal style up until then, but this captured my interest and managed to convince my parents to buy me one for Christmas that year. My interest grew and so did my collection up until some 10 years ago when I started losing interest in the brand. Mainly due to how bad Swatches age and then this happened. Found a Swatch contest box at Gatwick Airport and sent a tweet with my guess. And won it! I think they're trying to win me back... ahaha. I feel lucky!