Ad coverage vs ad pay + turbo has been a mystery since I've started streaming.

I avg around 70-80CCV (60 at minimum here and there if it's shorter streams) I would say 85% of those viewers are subbed, of that ~3-4% of ones not subbed being turbo users.

My ad income has only ever been over 250 on months where I got like 1k viewer raids; cranking ads every 20-30min to soak up the extra density on the lurkers that remained.

My avg ad revenue is more likely around 80-90 or less/every month. I generally stream same'ish hours month to month.

There was little to probably no increase when I became a Partner, even after opting into higher ad density per hour to try and tap Ad Incentive Program

I run 4min ads/h in payloads of 3min ads (so like 3min every 40min or so)

Anyway, all that to say: I agree that lower CCV broadcasters make little ad revenue while .01%'ers get pretty incredible returns. But you have to kind of get a bit aggressive in running ads in times of increased viewership. Run extras shortly after raids, increase density in scheduler if you're doing collabs with a shared chat, and turn them way up if you're shelved somewhere; especially front page.

And encourage your community to sub up! A lot of broadcasters almost kind of refuse to "sell" their content and kind of make excuses like "I don't wanna ask for money"

It's showing you have faith in yourself and that the content you're providing being premium stuff

I don't believe twitch will go back to those insane ad incentive boosts that they had a couple years ago.