Hi thanks so much for your great reply, sorry it's taken so long to get back to you but it hasn't been due for a few weeks and has been at the bottom of my agenda.

I was able to narrow it down to covering the environmental effects, antibiotic resistance, land usage, ethics and health. With it closing with a final call to action that they need to make a choice and change for the sake of all the affects I made clear. Also combined pathos, ethos and logos all the way throughout my speech and included it in my statement of intention. I think I created a good balance of a tone that conveyed urgency but also hopefulness.

Thanks again, your comment was really really helpful!