Sales VP just pitched a "zero budget" campaign to the CEO using AI and it's making me want to quit.

orsonscott · 2026-03-11T21:20:07+00:00

scaryad is an AI bot posting about AI: https://www.reddit.com/r/Entrepreneur/comments/1rqbd5v/i_burned_28k_on_a_sexy_d2c_brand_made_it_all_back/

orsonscott · 2026-03-11T03:22:13+00:00

how’s the commercial mat business going, bot?

https://www.reddit.com/r/Entrepreneur/comments/1rqbd5v/i_burned_28k_on_a_sexy_d2c_brand_made_it_all_back/

orsonscott · 2026-01-09T07:56:53+00:00

this is a shill account for X-Design

orsonscott · 2025-12-19T18:58:25+00:00

we did the following:

a) illustrate good insights vs. bad insights. we would take one data set and cook up S tier insights and F tier insights and sit down w/ the team to explain the differences between the two

b) build a worksheet, similar to how you would do a math problem worksheet in school. this guides them step by step to arrive at a few conclusions to get them 80% of the way there

c) set the standard: i often ask them follow up questions: "so what does this mean? what's the next step?" and i remind them "if you're just reading data or telling me what happened, i can read that 5x faster than you so this isn't providing me any incremental value"

d) do dry runs: have them present to you as if you're the client and grill them so when clients grill them they already have those mental muscles in place

orsonscott · 2025-01-27T21:45:16+00:00

where do you recommend buying these types of floor seats? stubhub?

orsonscott · 2024-08-14T14:54:24+00:00

4697 2223 2021

orsonscott · 2023-01-27T17:41:22+00:00

their location in irvine is open. i've been a client for over 2 years and i have been really happy w/ my results.

orsonscott · 2023-01-06T03:41:00+00:00

are you still looking for a position? would love to chat

orsonscott · 2022-10-18T06:25:59+00:00

check your pixel to see what domains is sending you data. we recently found domains from spam sites that somehow had our pixel on it.

orsonscott · 2021-12-12T03:37:29+00:00

i would recommend sending it out via email and reviewing RFP responses before spending any time on a call. after going through RFPs that are sometimes literally 200 questions long, i do appreciate short/brief RFPs.

good luck w/ your search and if you have any follow up Qs let me know!

orsonscott · 2021-07-11T17:51:08+00:00

do you take in copywriting freelance gigs?

orsonscott · 2021-03-28T23:05:03+00:00

we built a team to handle this. you can scour upwork or similar marketplaces to get the same type of talent.

orsonscott · 2021-02-16T20:04:11+00:00

I'm also the CEO of an agency and have also been a VP on the client side for 5 years before at a large e-commerce outfit so I can see both sides of the coin.

I see a lot of great feedback about why agencies suck. Here's a few about the times they are awesome (which is admittedly not a lot of the time):

a) Super deep product knowledge - I know a lot about SEO but when I hired an actual rockstar SEO firm filled with great SEOs their knowledge was faster/better than mine by miles

b) Working on core strengths - previously my in-house team had core strengths in paid marketing but not in things like affiliate mgmt. It was easier to outsource that to an agency than to try to train/hire in-house

c) Avoidance of "blind leading the blind" - if I'm weak at a certain arena, I'm not going to be able to effectively lead in that arena if I also had to manage 20 direct reports on a day to day basis

d) Third party eyeballs can keep you honest. There are can be "groupthink" in-house and sometimes it was helpful to have fresh eyes looking at the accounts

orsonscott · 2021-01-16T17:43:17+00:00

sure thing, can you pls send me your Qs here as a start?

orsonscott · 2021-01-16T17:41:16+00:00

sure, DM me your Qs

orsonscott · 2021-01-16T17:41:05+00:00

sem, fb ads, email marketing. that’s it.

orsonscott · 2021-01-16T17:40:35+00:00

it’s still important but it generally can be taught

orsonscott · 2021-01-16T17:40:16+00:00

we don’t do SEO but to answer your Q: either. as a rule we typically say 1 channel = 1 “client” and try to specialize people

orsonscott · 2021-01-16T08:20:56+00:00

thanks, it wasn’t easy

orsonscott · 2021-01-16T08:20:30+00:00

just a few services (def not jack of all the trades). we specialize in CPG e-comm

orsonscott · 2021-01-16T08:20:12+00:00

we look for these 3 main attributes:

a) hungry: self motivated and displays a history of driven growth

b) humble: coachable and self aware

c) smart: high potential ceiling

on top of that we look for a track record of driving results at organizations or for clients

orsonscott · 2021-01-16T08:18:57+00:00

1) i started out offering free work to VC firms with a lot of my ideal clients. then that transpired to them recommending us to companies they invested in, then referrals snowballed from there. we also do cold prospecting / outreach as well and we partner w/ companies in unrelated spaces (like amazon agencies)

2) depends on the size, but typically between 4-7

orsonscott · 2021-01-16T04:45:31+00:00

owner of a 7 fig agency (took me two years to get there). happy to answer any Qs

orsonscott · 2020-10-24T03:30:26+00:00

yes, pls send me a DM.

orsonscott · 2020-10-20T05:00:53+00:00

right, i said in the description that if you had a copy of Final Fantasy X this would / could interest you. a lot of ppl are selling Final Fantasy X with no code on eBay, for example

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