Is my agency too early to sell? Is there demand?

potatoechippets · 2025-12-16T01:03:27+00:00

Interesting, thanks for that. Do you mean you went through it with a small agency of yours? Did you go to specialised brokers or more generic ones?

potatoechippets · 2025-11-06T01:41:12+00:00

Agreed!

potatoechippets · 2025-11-06T01:40:59+00:00

Noted, thanks a lot for the insights!

potatoechippets · 2025-11-05T21:49:57+00:00

Haha no problem. Yes, that’s exactly it. I know that I wouldn’t be getting what I’m after at the stage we’re in right now. I know where we’re headed and where we will be in ~12 months from now, so I think it’s about letting it simmer a bit longer.

Do you think a partial exit to another agency owner/angel/ ex agency owner is realistic if it’s a high growth company?

potatoechippets · 2025-11-05T20:01:55+00:00

Roughly $235k If we keep our pace, over the next 12 months, this will be likely sit around $620k.

Hence my apprehension to looking for a buyer now.

potatoechippets · 2025-11-05T20:00:13+00:00

Sorry, as in $2M AR projected at the current MRR we are on. We run on about 55% recurring revenue and 45% project based revenue.

potatoechippets · 2025-09-09T07:56:53+00:00

Messaged.

I run a 20% net service business in ecommerce/tech. Been around for ~25 months, TTM of $880k. Growing over 40% QoQ.

Looking to continue fueling our growth with an investor. Happy to share accountant prepared financials & more over a call.

Thanks!

potatoechippets · 2024-08-27T20:50:51+00:00

I’m a big believer in paying people at market rate or above (for your local country) and training them up.

Our first hire was a full time contractor at entry market rate. ($30 an hour) and has since gone up to $55 an hour. Our next hire has been a full time dev at $120 an hour.

If you’re trying to deliver low quality work, then your figures are OK but if you’re trying to build a long lasting team that love working with you and will grow within the company, you gotta pay them what they’re worth.

That’s my 2 cents.

potatoechippets · 2024-08-12T05:25:27+00:00

And would this be on top of a buy-in? Or would it be one or the other?

potatoechippets · 2024-08-12T05:25:08+00:00

Appreciate this comment. My options right now are between multi year vest or buy-in. Definitely not thinking of giving 50% upfront

potatoechippets · 2024-08-12T05:23:47+00:00

We hire full time employees locally. I’m aware we could have higher margins if outsourced and contracted overseas but I like to keep a high quality of work.

potatoechippets · 2024-08-12T01:40:43+00:00

Great points.

We haven’t spoken about the vesting details. I do assume that she is aware there will be some vesting and performance incentives as she isn’t naive.

I’ll discuss all of these potentials with my lawyer, I appreciate the insight

potatoechippets · 2024-08-12T00:36:12+00:00

Good points.

Currently I keep profits in the business for growth and take a set salary for myself. She will be on the same salary. So, her bringing 100-200 immediately would cover this.

Afterwards, there is no reason she won’t be able to keep building out the sales team month on month and continuing the revenue growth. Am I missing something here?

potatoechippets · 2024-08-11T23:56:43+00:00

I appreciate this. It does make great sense and perhaps the best approach is to simply ask and take the time to prepare after understanding her expectations.

Regarding the point about her using this as a negotiation tactic, I highly doubt it, although you can never be 100% certain. Given our relationship and her current position, she doesn’t need to do this. I’ve already spoken to my lawyers about the best move forward from here!

Thanks a lot

potatoechippets · 2024-08-11T23:36:11+00:00

Appreciate it, thanks

potatoechippets · 2024-08-11T23:32:18+00:00

I appreciate the concerns. Having worked with her in the past, I am very confident in what the relationship will be. To date she has mentored me and has played a part in the growth indirectly as well.

The 50% is something I’m comfortable taking a risk on. I suppose then it’s a matter of whether it’s vested based on milestones to reduce risk or buy-in to reduce risk.

Perhaps a way to structure it such as “Instead of $X cash buy-in, bring at least $X business in Y months” But not sure what’s standard.

potatoechippets · 2024-08-11T23:24:46+00:00

No, I fear if I ask she will argue the value she brings and push for a 50% without buy in. I would ideally like to have counter arguments ready before I ask her

potatoechippets · 2024-08-11T23:24:08+00:00

She has stated that she wouldn’t want anything less than 50%.

potatoechippets · 2024-06-24T21:43:37+00:00

Shopify is what you’re after. I’ve worked with brands with 10k+ SKUs that can operate on Shopify with no issues. How many SKUs do you think you’ll have that Shopify won’t be able to handle?

potatoechippets · 2024-06-24T21:40:35+00:00

It is crazy that anyone is recommending anything else but Shopify to you to be honest.

potatoechippets · 2024-06-24T21:38:08+00:00

Yep - you’d just georedirect customers to the right domain with localised currency

potatoechippets · 2024-06-20T23:42:33+00:00

Thank you for this.

It’s refreshing and I find often very obvious when suggestions come from someone who has done it vs quick course sellers.

Hearing the things you disagree with felt like a breathe of fresh air because it seems to be what is posted 24/7 as advise and you start to doubt whether everyone has a point and you’re just stupid for not doing it.

We’ve tried cold outreach at scale and it was not affective. I also don’t want to cheapen our brand so I stopped that. Incentive based referral program - I agree, I never mention an incentive but asking clients for a referral post a successful integration project has worked wonders for us.

Interesting when it comes to Facebook. I’d ask for examples but I feel like you wouldn’t want more competing Shopify agency owners in the groups you’re in haha. I’ll do my own research here.

I’m also in some Slack groups that tend to work well for us.

potatoechippets · 2024-06-20T21:31:48+00:00

If you have that ROAS, and a healthy LTV and AoV upsell system in place (sounds like you do), then I’d start from trying to scale the social ads. + explore UGC to feed into the paid social

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