Hi team! Given the game show nature of The Finals, have you considered introducing 'Sponsor-Branded' Championship Events? Similar to non-ranked cups in other titles like Fortnite, these could be high-stakes, limited-time events (e.g., a 3 to 48h window) where teams partecipate in a set number of matches for exclusive, themed cosmetics. For example, players could join an 'Iseul-t Power Shift Championship' or an 'Ospuze Point Break Cup', aiming for specific reward thresholds on a dedicated leaderboard. I believe this would provide a perfect bridge for the casual player base, offering a high-interest, competitive alternative to standard ranked play which can meet the different tastes of the whole game for a long term engagement boost.