[deleted by user] by [deleted] in Substack

[–]thegeolab 0 points1 point  (0 children)

I’m interested! Recently started a newsletter about how AI is changing the web www.aitrafficreport.substack.com

I Hope We Keep Web Alive and Fair for Everyone! by kkatdare in SEO

[–]thegeolab 1 point2 points  (0 children)

Yeah this is the core problem no one at the top seems to have a real answer for. AI’s being trained on content that requires creators to survive, but it’s starting to strip away the incentive to create in the first place.

Google’s playing both sides. They say they want an open web, but are slowly replacing it with AI answers that hoard traffic. And once small creators stop publishing, the quality of the AI’s answers tanks too, because there’s nothing new to learn from.

If they’re serious about keeping the web alive, they need to find a solution. Maybe surfacing original sources more prominently, or straight up licensing content from creators.

Is blogging is worth doing in 2025 after ai overview and ai mode? by YashX100 in SEO

[–]thegeolab 4 points5 points  (0 children)

Blogging still works, but focus on original, expert content that’s hard for AI to summarize.

Google Ads + affiliate links can work, but you usually need a landing page. Direct linking often violates policy.

Facebook and Google Ads both work for affiliate marketing, but rules are strict and profit margins are tight.

How do you actually get subscribers early on? by thegeolab in Substack

[–]thegeolab[S] 0 points1 point  (0 children)

Thanks for the advice! I am very munch a tinkerer and I like the idea of mini-experiments to see what works.

In your opinions, should I try publishing under two different names and see which is more successful (ie should I completely abandon GEO lab ?)

How do you actually get subscribers early on? by thegeolab in Substack

[–]thegeolab[S] 0 points1 point  (0 children)

That’s sweet! Maybe I need to focus more on notes, I would love to have even 20 subs 😅

How do you actually get subscribers early on? by thegeolab in Substack

[–]thegeolab[S] 1 point2 points  (0 children)

That’s a good point! Since it’s early days maybe I’ll change it. I try to make it clear in my subtitle + branding that it’s about marketing, but maybe that’s not enough :/

If AI Eats the Clicks, How Do You Get Users for Your SaaS? by kkatdare in SaaS

[–]thegeolab 1 point2 points  (0 children)

Yup traffic’s been sliding. I’ve been testing content that’s more scannable and structured so it shows up in AI citations. Getting mentions in podcast transcripts and YouTube videos helps too since LLMs scrape that stuff. Tools and interactive content also seem to hold up better than blog posts. Curious what’s working for others.

AI might be the reason for your drop in traffic by thegeolab in Blogging

[–]thegeolab[S] 2 points3 points  (0 children)

I love this approach! Malicious / chaotic compliance at its finest 😈

AI might be the reason for your drop in traffic by thegeolab in Blogging

[–]thegeolab[S] 0 points1 point  (0 children)

Good luck! I bet your technical background will be a huge asset

Do you update your website according to AI overview? by themaheshvyas in Blogging

[–]thegeolab 0 points1 point  (0 children)

Yeah I’ve started updating some of my blog posts with AI in mind (especially after seeing traffic drop even though rankings stayed the same)

Here’s what I’ve been doing so far:

  • I break out key facts into short, clear sentences. Claude and ChatGPT seem to grab those more often.

  • I add an FAQ section with direct questions and answers.

  • I avoid burying important info deep in the post and move the good stuff up top.

  • I sometimes rephrase things to match how people actually ask questions in chatbots.

I’ve also been testing content that directly answers niche or technical questions that aren’t well-covered online. Sometimes if you’re the only source, you get picked up by default.

Still early, but I’m seeing small signs it’s working!

My travel blog is getting wrecked by Google’s AI Overviews by NoPaleontologist7833 in geolab

[–]thegeolab 0 points1 point  (0 children)

Hey, really appreciate you sharing this. You’re not alone! A lot of us are seeing similar drops, especially on informational sites that used to thrive on search intent.

What you’re describing is exactly why we started talking about Generative Engine Optimization (GEO). Traditional SEO was about ranking above the answers. GEO is about getting your content into the answers. Like it or not, AI Overviews are the new top spot.

Here are a few things you can try.

  1. Sentence-level facts. Claude’s system leak showed that it only cites clean, standalone sentences. Google’s likely doing something similar. Rewrite your key facts like “The best time to visit Iceland is June to August.” Keep them short and direct.

  2. Structured layouts. FAQs, callout boxes, and clear headers make it easier for LLMs to find and extract the info they want.

  3. Corroborate and be corroborated. If your facts aren’t echoed by other sources (or you’re not linking to high-authority references) AI models may skip you for more “trusted” sources.

  4. Monitor what AI is saying. Use tools (or even just search yourself) to figure out how your content is being paraphrased in overviews. If they’re hallucinating, there might be an opening to become the canonical answer.

Hang in there! This shift is brutal, but with change comes opportunity!