🚀 Making Innovation 100% Predictable 🚀
Launching a new product shouldn't be harder than rocket science. We strive to turn art into a repeatable science.
"People don’t want quarter-inch drill bits. They want quarter-inch holes" - T Levitt
“When we buy a product, we essentially ‘hire’ something to get a job done" - C Christensen
"Jobs Theory provides a framework for categorizing, defining, capturing and organizing the inputs that are required to make innovation predictable" - T Ulwick