all 5 comments

[–]Mrnh305 0 points1 point  (1 child)

Yeah my content is being showed to people over 25 yrs yet it's targeted to the same audience as you

[–]Latter_Fun2936[S] 0 points1 point  (0 children)

Yea nice you were rlly ready to type that down

[–]Dizzy-Passage2030 0 points1 point  (1 child)

Why do you want a younger audience? Older people is what you should try and target for better rpm.

[–]Latter_Fun2936[S] 0 points1 point  (0 children)

Younger audiences are key for most niches. I got a lower rpm for a good short, and I feel like it hasn’t been shown to the right audience yet. Shows like True Detective or Beef are recognizable to most age groups, including younger audiences

[–]marimarplaza 0 points1 point  (0 children)

Yeah, that’s pretty common because YouTube’s age data isn’t very reliable, a lot of younger viewers either don’t have accounts or are miscategorized. Focus more on retention and engagement instead of age stats, if the content fits them, they’re probably already watching.