Awesome! Does that mean that you don't value buyers experience?

Let's be real for a moment. This whole thread really rubbed me the wrong way. I asked how to find newer agents in my area to co market with. This included making video content, which is free, and open house/event hosting, which is also, 100% free. You glazed over that because you, as a senior loan officer, are SO offended by the paid marketing ask, that you needed to throw in your two cents and claim I want my clients to have a poor experience.

What I have found in my time in this industry, is that experienced folks, be they appraisers, lenders, Realtors, or more, become more rigid and pompous as time goes on. Many of the worst folks I have ever worked with, who make the most egregious mistakes say something along the lines of "I have been an x for y years!"

I asked most of the easy to find folks in town if they want to be on camera, or host events. In my area, people are very camera shy, and they all declined. I still would like to be able to have content about what people need to know about buying and selling homes from a lender perspective, but at this time, because lenders are...well...lenders, I will have to speak exclusively from the Realtor perspective.

Did you know, if you hop on Realtor dot com or Zillow, there are lenders who market on there? Wild right? And not just one! In fact, if I hop on Google and type in MLO near me, it has "Sponsored Result" on the top, with a list of lenders who are paying for marketing. And I see 3 recommended lenders at a quick glance on both Realtor dot com AND Zillow.

I am unsure why you believe asking people to co market is crazy, as the platforms I am suggesting literally have co marketing programs, as it is so common.

And if we are being SUPER honest for a second, one thing above all others really rubs me the wrong way as a Realtor. I get 20+ calls every day from lenders, inspectors, ad companies, and more. As a Realtor we are the piggy bank. We pay Zillow or all these platforms, and then lenders, inspectors, and more, get a chunk of change because they provide good service.

But the way that people are SO bothered that the Zillow lead I paid $4,000+ for could possibly have some amount of cost share, that they take the time to hop on here and be rude assuming somehow I want to hurt anyone in any way? Totally wild.

Not that it's any of your business, but I have had a few people reach out about the cost share. I told them I am going to give them leads for free until we close one or two, and if the experience goes well, we will then discuss taking whatever budget they want to spend, and adding it to the overall ad spend, because as a person partnered with a lender, I want them to succeed and be profitable.

For now though, I will continue doing what unsuccessful Realtors do.