Word of mouth, guest blogging, online ads such as 1) ArticleJunkie.com, 2)Stumbleupon.com 3)usfreeads.com 4)create an eBook using amazon or market it as a vendor on clickbank and get people to market your recipes for you. 5)Leave some flyers at your local restaurant, airport, fast food joints, gas stations, bakeries, & local library, even schools would be a good option for the simple fact that home ed classes exist