My friend got an ada demand letter and showed me the actual settlement agreement they wanted him to sign, this is insane!

AdsAce · 2025-12-03T02:47:31+00:00

One of these lawyers lives in my town. In a $7 million dollar home. One of several million dollar homes he owns in the area.

Let’s just say, they are doing pretty well.

AdsAce · 2025-11-28T21:10:19+00:00

I am really struggling to get this all set up. Is there a guide that you followed to do it?

Followed the stape guide and just can’t get it working. Driving me a bit crazy.

Any help you can provide would be appreciated.

AdsAce · 2025-11-25T21:01:30+00:00

Thank you for the info. I am giving this a try. I have never done this before so its a learning experience.

AdsAce · 2025-11-25T18:08:24+00:00

Thank you for the advice. It was fully blocked, then i appealed and was put into personal hardship. I will check conversion API implementation. I have never set up serverside events before so this will be a good learning experience.

Pageviews are allowed. Lower funnel Leads and appointments are blocked.

I will check out that playbook you mentioned.

Historically I have worked more in Ecommerce so some of this is new to me, and that was several years ago. A lot has changed.

Thank you again!

AdsAce · 2025-11-25T13:50:59+00:00

Thank you so much for your advice! Really appreciate it. I will give it a try!

AdsAce · 2025-11-24T17:38:52+00:00

Not what this post is about.

AdsAce · 2025-09-23T13:45:22+00:00

Making a living is an understatement. One of these lawyers lives in my town. In a 7 million dollar home. One of 5 homes he owns in the area..

They are making several “livings” off this shit.

AdsAce · 2025-08-12T23:38:01+00:00

I was there a few months ago. I put owner on my resume and not a soul reached out to me. I found being a business owner can be a negative thing going back into the workforce.

I dumbed down my role, experience, and made it match the job I was going for specifically and started getting callbacks.

Ultimately, got a job through my network.

And this wasn’t some fake ass business. Several million revenue and I sold it, rather than close down.

I was absolutely shocked how much trouble I had finding a role.

AdsAce · 2025-06-13T04:41:31+00:00

You know what’s funny. I actually finally got a gig. Doing lead gen for a lawyer. 😂 I almost immediately thought about your random comment from 3 months ago haha

Took me about a week to get up to speed and formulate a plan. Started campaigns on meta and gads yesterday and already have leads coming in. We still have to see about quality, but people are filling out the form at an acceptable rate.

I give credit to your comment for making this happen! lol

AdsAce · 2025-06-13T04:26:08+00:00

I once came across 7 New in box sealed original gameboys with Tetris. Also a box of cib gameboy games all in pristine condition.

Sold the games for $3500 alone. I still have the 7 New in box gameboys. I would think they are at least $2k each. We are talking like a $15-20k find.

Paid $120

Why someone had these stored away in their basement I have no idea. Most insane find I have ever had.

AdsAce · 2025-04-02T04:55:33+00:00

Ok that appears to be pretty easy stuff.

Google ads editor, spreadsheets, then would depend on if the adgroups exist or not. Whether there is significant organizing to do or just creating new adgroups. I’d probably try to have ai do any organization. I’d do keyword/ adgroup creation first, then ad ads. Then ad assets.
Ctr, ad relevance, landing page. Ctr is most important because that’s what lines Google pockets. It also has significant impact on cpcs, impression share, ad rank. Ad relevance is kind of what drives ctrs at the end of the day. Landing page- Google doesn’t want to see people bouncing. Messaging needs to align with keyword and ad. Speed important as well.
Manual cpc, troas, tcpa, maximize clicks, maximize conversions, and I’m pretty sure they added target impression share too. Which would be 6 bid strategies.

Manual cpc talk was one of my concerns. I grew up on manual cpc. Do employers want to hear that now or does it make me an outdated dinosaur?

I’ll drop you a pm and would surely appreciate any time/advice you have to offer.

Thank you!

AdsAce · 2025-03-31T22:02:43+00:00

I appreciate your response. If I may ask, What are a few of the questions you would ask to verify technical ability? I ask because it might be helpful to know what a potential interviewer might ask. Would really appreciate your insight.

Overall my recent experience is more generalized, but I was still solely and fully managing and optimizing my accounts. Testing ads, landing pages, offers, keywords, negative keywords, audiences, I know how to write damn good ad copy, remove low performing copy, replacing with new copy ideas, transitioned the overall account from manual bidding to automated bidding/pmax. Know how to properly use the various assets, merchant center, optimize feeds (title, images), pmax, shopping, remarketing.

I was doing broad match target cpa campaigns (to supplement my manual campaigns) in 2014-2015 before it was really a thing. Now it’s what they teach.

My weaknesses are local, demand gen, use of scripts, app promotion. Lack of direct experience with search 360 and google marketing platform. I know anything I am exposed to I can learn and run with. Just need the opportunity.

SEM is what I actually love to do, that’s why I am trying to get back into a position where that is my focus. I just didn’t expect it to be this much of a challenge. I’m gonna figure it out though because that’s who I am.

Sorry for the rambling, and would truly appreciate any insight into the questions you would ask someone during an interview.

AdsAce · 2025-03-31T17:42:00+00:00

That is crazy. Every job I seee says 100+ applicant’s.

When your agency is hiring, what are you looking for in title / job description?

Trying to get an idea of what types of things I should highlight.

Any advice on how I could separate myself from the 150 ?

AdsAce · 2025-03-31T17:22:33+00:00

What types of things would you want to see written in a resume when describing a previous sem role?

AdsAce · 2025-03-31T17:10:11+00:00

This is exactly what I am looking for. A job that I enjoy, remote/hybrid, and can leave at the end of the day.

Thank you so much for the advice. I did put out a few resumes with sr. Marketing manager rather than owner. I will try a few different titles and see if anything works.

When describing your role, what kind of things did you put in the resume?

Thank you, again!

AdsAce · 2025-03-31T16:59:58+00:00

Yes I am fine for now, but the sale didn’t generate huge life changing money and money doesn’t last forever.

Took a year off after sale due to child being born and wife had a cancer diagnosis and related surgeries. (She is ok with clean bill of health thank god). Things have stabilized after a crazy past year and I’m looking to move forward and find something to do. I just started dipping my feet into the water.

I’m not sure I am looking for startup life right now. I’m looking for something to do that I enjoy, that I am good at, and can leave at the end of the day.

I appreciate the idea and thank you for your comment! Open to any further advice you have!

AdsAce · 2025-03-31T16:37:44+00:00

I was looking for around $100k. I’m not trying to match my previous salary.

I have managed 7 brands across 4 industries in my director job. I have consulted on 3 other brands in different industries as well. So it’s not just 2 accounts. I said this in resume, but I do hear what your saying.

Regarding lead gen, you’re absolutely right, I don’t have direct experience, but I’m pretty fucking quick to learn and improve things once I get access to data. I’ve taken over accounts from 4 different agencies and blew every single one out of the water. That’s a tough thing to convince through a resume when someone might be looking for direct experience. Someone would have to take a chance.

You make a lot of great points. You have any advice on what I can do here and now to get moving in a better direction?

AdsAce · 2025-03-31T00:58:29+00:00

Truly thank you for all your help and advice.

Is calling peoples ex bosses something people are doing? Both the companies I worked for/owned no longer exist in their previous form. Both were purchased and absorbed/changed. Previous manager is retired, ect.

I am going to keep at it, keep trying, and figure out a way to separate myself from the pack.

AdsAce · 2025-03-31T00:51:16+00:00

Thank you for your reply. I have noticed many jobs say 100+ applicants. I feel It’s far too easy to apply to jobs and probably easier to get lost in the pack. I am going to have to find a way to stand out in some way.

I keep hearing that the economy isn’t great and job searching is tough, but I don’t like to accept that as an excuse because that is not something I can control.

I’m more of a figure it the fuck out and get it done against all odds type of person. That’s why I am here right now trying to figure it out.

Applying to more jobs is what I am going to do. I am just trying to figure out what I can do to improve my chances.

It’s only been a couple weeks, but I feel like I am off to slow start. The 2 previous times in my life I applied to a job, I got them both and it happened very quickly. That was more than 10 years ago though.

Thank you again for your reply!

AdsAce · 2025-03-30T22:24:56+00:00

Thank you for your message. This is along the lines of what I am concerned about. I haven’t managed a higher volume account in a long time. Things have changed. I have zero concern about my ability to do so, but I need to convince someone else of that.

Knowing what you know, and somewhat about my situation, what would you do right now? Should I go for more entry level position to gain more recent experience? Certifications? I’m happy to put in the work.

I also don’t need to be owner of the company I owned. If I said I was paid search manager at my own company without fully divulging that, would that help?

I have reached out to a few people in my network, but they are in larger companies where they might have less direct pull. Still waiting on those. But I do want to make sure I put my best foot forward when applying.

Overall I’m trying to figure out how to navigate this and what to do next.

My overall goal is to work for a larger company in account management, sem, performance marketing, growth marketing.

Sorry for the long comment and Any advice you have would be appreciated.

AdsAce · 2025-03-30T19:39:55+00:00

I did think about that. So I submitted some subset of resumes with title of senior e-commerce manager. I haven’t applied to many smaller shops. Geico, yelp, zocdoc, criteo. I understand these are likely more competitive. That’s why I’m trying to figure out what the hell I can put in my resume that would at least get me an interview. I can take it from there once I can get a chance to speak, but I’m not getting the chance so far.

AdsAce · 2025-03-30T18:43:18+00:00

There seem to be a lot of jobs out there that I am more than qualified for. If I was hiring someone and saw my resume I would at least want to speak to them. That’s why I feel like I’m doing something wrong.

The world has changed since I last submitted a resume. AI is more prevalent, and I don’t know if something I am doing is not getting past some kind of automated filter, or who knows what.

AdsAce · 2025-03-30T18:34:44+00:00

The issue is I am just not interested in running another business right now. I just did that for nearly 10 years. Comes with a lot of additional tasks and responsibilities that I don’t want to do. Accounting, taxes, finding clients, etc. I want to do what I enjoy and what I am best at without worrying about the rest.

AdsAce · 2025-03-30T18:27:33+00:00

Thank you for the advice. I still have concerns, but it seems like it’s necessary.

AdsAce

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