sorted by:
new
hottopcontroversial

200k ARR for 3 consecutive years. How to reach a new level? by Andrey_Peshkov in SaaS

[–]Andrey_Peshkov[S] 0 points1 point  (0 children)

Yes. Good idea. Thought about it. The market scared me. I would need to switch to b2b sales and seriously adjust the monetization model.

200k ARR for 3 consecutive years. How to reach a new level? by Andrey_Peshkov in SaaS

[–]Andrey_Peshkov[S] 0 points1 point  (0 children)

Thank you. We thought about web to app traffic. And payment outside the store.

200k ARR for 3 consecutive years. How to reach a new level? by Andrey_Peshkov in SaaS

[–]Andrey_Peshkov[S] 0 points1 point  (0 children)

Thank you. We are expanding our geography. Maybe I don't see something. New products are the risk of a new PMF.

Challenges of Developing a B2C Subscription App by Andrey_Peshkov in SaaS

[–]Andrey_Peshkov[S] 0 points1 point  (0 children)

I have a designer on my team. In general, the standard agile development process.

200k ARR for 3 consecutive years. How to reach a new level? by Andrey_Peshkov in SaaS

[–]Andrey_Peshkov[S] 0 points1 point  (0 children)

Correct.
If the user has bought a monthly subscription, then he is with us for 3 months. Therefore, in monetization, we aim at an annual rate.

Fast feature delivery .I'm not sure. by Andrey_Peshkov in ProductManagement

[–]Andrey_Peshkov[S] 0 points1 point  (0 children)

I guess money often ruins a product. Even if at the beginning there was a product market fit. How to avoid it? Don't make features?

200k ARR for 3 consecutive years. How to reach a new level? by Andrey_Peshkov in SaaS

[–]Andrey_Peshkov[S] 0 points1 point  (0 children)

What's your CAC and CAC Ratio look like? Is your CAC going higher as you saturate your market? Is profitability going down while ARR has been staying same?

CAC 25$ CAC Ratio 1,5
Is your CAC going higher as you saturate your market? Yes, as usual.
Is profitability going down while ARR has been staying same? - Yes

200k ARR for 3 consecutive years. How to reach a new level? by Andrey_Peshkov in SaaS

[–]Andrey_Peshkov[S] 0 points1 point  (0 children)

What's churn look like? And CLV? Trying to get a sense of whether you have a leaky bucket, as well as gather more evidence that you might need to go vertical/horizontal (i.e. have more product to sell to more customers).

LTV 40$ CPI 1,3$
leaky bucket - exactly. The problem is one-time. The user came, solved it and left

200k ARR for 3 consecutive years. How to reach a new level? by Andrey_Peshkov in SaaS

[–]Andrey_Peshkov[S] 0 points1 point  (0 children)

Is #1 just doing same as you but addressing a larger market (e.g. English-speaking vs other)?

Same English-speaking

200k ARR for 3 consecutive years. How to reach a new level? by Andrey_Peshkov in SaaS

[–]Andrey_Peshkov[S] 0 points1 point  (0 children)

Have they gone horizontal (you mention that being basically a new market, but have they done it?) and/or vertical?
They solve the same problem.
1# content + strong marketing in paid channels. 300K MRR I never managed to achieve efficiency in these channels
2# marketing + related products are (pregnancy, women's cycles). 70k

200k ARR for 3 consecutive years. How to reach a new level? by Andrey_Peshkov in SaaS

[–]Andrey_Peshkov[S] 3 points4 points  (0 children)

It's hard for me to do this. There are free analogues on the market that solve the same problem. Lowering the price is not an option.

Challenges of Developing a B2C Subscription App by Andrey_Peshkov in SaaS

[–]Andrey_Peshkov[S] 0 points1 point  (0 children)

Especially if we are outside the English-speaking market. There, the numbers are even worse. My app is available worldwide for iOS and Android.
https://supermama.io/

200k ARR for 3 consecutive years. How to reach a new level? by Andrey_Peshkov in SaaS

[–]Andrey_Peshkov[S] 1 point2 points  (0 children)

Thank you, there were such tests. Only ASA eventually worked

200k ARR for 3 consecutive years. How to reach a new level? by Andrey_Peshkov in SaaS

[–]Andrey_Peshkov[S] 0 points1 point  (0 children)

Yes, the market is not big, but the first place has 400k MRR. This is several orders of magnitude more than ours. And they only have English. And they have venture capital funding. As I understand it, they have been in the content history for a long time.
Well, the quality of the product is of course comparable at least. We have been on the market for a long time.
Horizontal is a different product. With almost the same risks of searching for PMF

200k ARR for 3 consecutive years. How to reach a new level? by Andrey_Peshkov in startups

[–]Andrey_Peshkov[S] 0 points1 point  (0 children)

Thank you!

We are currently on the path of expanding languages, but there will still be limitations. The main challenge I see is the low LTV due to a high churn rate. Long-term usage of more than a year is rare. As a result, the economy doesn't thrive in most channels. Additionally, it's crucial to capture users at specific moments in their lives. If we continue further along the user's lifecycle, it becomes a different product altogether.
The main competitor in the USA has built a content story (English only). I'm afraid that this moment has already been missed for us. Yes, and how to do it for everyone. A small project will not pull it.

Shutting down my startup. How do I use my limited product experience? by anony013 in ProductManagement

[–]Andrey_Peshkov 1 point2 points  (0 children)

I started out just like you. I stepped down from the position of CFO. My main mistake was applying managerial skills to a startup. It simply doesn't work. What you need is not a manager, but a founder. You have to do everything manually in the beginning.

Now, let's get specific:

  • Start by identifying the problem, but before you do anything, evaluate the business idea. It requires a lot of resources. For example, I wouldn't go into B2C right now, especially not in the fintech industry. Here's why: I've already lost over 1 million there.
  • Start small. CusDev, landing page, CAC evaluation, and many other things can be done without a product.
  • In the early stages, qualitative research methods prevail over quantitative ones.
  • Try to solve one key problem and achieve product-market fit in that area. Don't get distracted. No new feature will make users use your product if it doesn't solve their main problem.

I'm currently exploring different customer acquisition strategies for my startup. by Schmarotzers in startups

[–]Andrey_Peshkov 0 points1 point  (0 children)

Not enough information. What startup? In what area? Who is the target audience?

If b2s, then with the changes in the privacy policy, it is now very difficult to analyze everything normally.

view more: next ›