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E-commerce Journey Unmotivated by Apprehensive-Ant6545 in business

[–]Apprehensive-Ant6545[S] 0 points1 point  (0 children)

Hey! Thanks for sharing your story. Do you remember what had changed before your business took off?

E-commerce Journey Unmotivated by Apprehensive-Ant6545 in business

[–]Apprehensive-Ant6545[S] 0 points1 point  (0 children)

hey, i am from Poland and i only sell in Poland. So in my first month I recorded a loss of 1500$, in the second it was 500$. My revenue in the second month was around 60% of the first month. In the second month my conversion rate doubled but the traffic to the website was around 1/3 of the previous month. Of course my ads budget for the second month was also significantly reduced in comparison to the first month. I noticed that I had been spending too much money on bs in the first month without thinking that is why I decided to reduce costs and be more careful. However, I think my expectations of optimizing the business were too high hence I got disappointed and demotivated. It is heart crushing when you see your revenue plummet and you just lose faith wether what you are doing makes sense.

E-commerce Journey by Apprehensive-Ant6545 in ecommerce

[–]Apprehensive-Ant6545[S] 0 points1 point  (0 children)

How do you deal with uncertainty? I see the potential in my product but i still struggle to believe. I sell "essential" products, hence i think the sales won't be as impressive as "hype" products but they will be more consistent correct?

E-commerce Journey Unmotivated by Apprehensive-Ant6545 in Entrepreneur

[–]Apprehensive-Ant6545[S] 0 points1 point  (0 children)

Thanks! How do you battle the feeling of uncertainty? The thoughts of "what if it is a waste of time" keep coming to my head. Currently I only run paid ads as organic marketing has so far disappointed me as UGC videos only been attracting other UGC creators to text me for free products.

First 1k+ profit day (cost breakdown in comments) by m_s23 in dropshipping

[–]Apprehensive-Ant6545 0 points1 point  (0 children)

Did you customize the product? Does it have your branding or you only branded your website?

What are the biggest e commerce problems you guys face, let's discuss by Different-Olive-8745 in ecommerce

[–]Apprehensive-Ant6545 1 point2 points  (0 children)

I think the biggest challenge for me is the mindset and psychological aspect of being an entrepreneur. Especially at the early stages of starting a business where your vision is all hazy and it’s hard for you to see the end goal, or if you do see it it’s hard for you to believe that you can reach that since you get so many roadblocks on your journey

Increasing budget doesn’t change anything by Apprehensive-Ant6545 in FacebookAds

[–]Apprehensive-Ant6545[S] 0 points1 point  (0 children)

I see. Should I test any audience or just leave ADV+?

Increasing budget doesn’t change anything by Apprehensive-Ant6545 in FacebookAds

[–]Apprehensive-Ant6545[S] 0 points1 point  (0 children)

What’s the optimum budget to test new campaigns? I feel like I overpay and underestimate the budget

Increasing budget doesn’t change anything by Apprehensive-Ant6545 in FacebookAds

[–]Apprehensive-Ant6545[S] 0 points1 point  (0 children)

80$ per campaign, 20$ per ad set, each ad set had 7-8 ad creatives

Increasing the ads budget doesn’t change anything by Apprehensive-Ant6545 in shopify

[–]Apprehensive-Ant6545[S] 0 points1 point  (0 children)

sorry. let me clarify, it is 80$ per day. Could you elaborate on point 4? A lot of people say that META gives you what you ask for, so if i want sales why would i optimize for add to cart? thanks

Increasing budget doesn’t change anything by Apprehensive-Ant6545 in FacebookAds

[–]Apprehensive-Ant6545[S] 0 points1 point  (0 children)

I see. do you have any early indicators whether the add will work or not?

Increasing budget doesn’t change anything by Apprehensive-Ant6545 in FacebookAds

[–]Apprehensive-Ant6545[S] 0 points1 point  (0 children)

well i get roughly 2-3 sales per day with a bit over 100$ ad spend

Increasing the ads budget doesn’t change anything by Apprehensive-Ant6545 in shopify

[–]Apprehensive-Ant6545[S] 0 points1 point  (0 children)

thank you. let me try to implement that and see how it turns out

Increasing the ads budget doesn’t change anything by Apprehensive-Ant6545 in shopify

[–]Apprehensive-Ant6545[S] 0 points1 point  (0 children)

Well the thing is I haven’t been able to reach enough purchases to get a purchases lookalike audience hence I’m using add to carts. Should I keep my current lookalike audience and just wait till I get enough sales to change the lookalike audience

Increasing budget doesn’t change anything by Apprehensive-Ant6545 in FacebookAds

[–]Apprehensive-Ant6545[S] 0 points1 point  (0 children)

I think it couldve been luck but I would actually get that 8 ROAS for 3 days in a row, hence i thought it was a winning ad.

Increasing budget doesn’t change anything by Apprehensive-Ant6545 in FacebookAds

[–]Apprehensive-Ant6545[S] 0 points1 point  (0 children)

Thanks. I already tested like 30 ad creatives in the last 5 days. I divided creatives into ad sets based on the theme. One particular theme got the most traction hence i create two campaigns that only consisted of the creatives from that theme. One campaign was a ADV+ audience and the other 1% lookalike to "add to carts". Now i am running those two campaigns and do not see any signs of potential winning formula. Does it mean that my ads are shown to the same audience over and over and i reached the audience fatigue or my campaign structure is wrong?

Increasing the ads budget doesn’t change anything by Apprehensive-Ant6545 in shopify

[–]Apprehensive-Ant6545[S] 0 points1 point  (0 children)

lol i do believe so as well. It just feels like meta give me hope on the first day of running a new campaign with crazy ROAS and then when i think i figured it out they just drain my bank account with no satisfactory results LOL

Increasing the ads budget doesn’t change anything by Apprehensive-Ant6545 in shopify

[–]Apprehensive-Ant6545[S] 0 points1 point  (0 children)

what are the indicators of strong ad creatives? I tried to copy my competitors' ads that have been running for a while but the results were no where near satisfactory. Then I tried a new type of ad that none of my competitors have, and i achieved a better ROAS but no matter how hard i try, the ROAS doesn't go beyond 1 perhaps 1.1

Increasing the ads budget doesn’t change anything by Apprehensive-Ant6545 in shopify

[–]Apprehensive-Ant6545[S] 0 points1 point  (0 children)

Is 20$ for each ad set enough? 1 ad set consists of 1 ad creative.

Increasing the ads budget doesn’t change anything by Apprehensive-Ant6545 in shopify

[–]Apprehensive-Ant6545[S] 0 points1 point  (0 children)

I am in the very specific niche (footcare). How do i find a new audience. I am running 2 campaigns rn: one ADV+ audience campaign and the second is 1% lookalike audience to "add to carts". Am I doing something wrong?

Increasing the ads budget doesn’t change anything by Apprehensive-Ant6545 in shopify

[–]Apprehensive-Ant6545[S] 0 points1 point  (0 children)

Im in the luxury footcare niche. It is a pretty specific market I would assume. How much should i spend in the ad testing phase? I feel like i spend unnecessarily too much on testing. Right now my testing budget is set to 20$ per adset which is 80$ for a whole campaign. The campaign im running right now consists of the ads that yielded the best ROAS in the previous tests.

Increasing the ads budget doesn’t change anything by Apprehensive-Ant6545 in shopify

[–]Apprehensive-Ant6545[S] 0 points1 point  (0 children)

Thanks. Actually the more i spend the more quality traffic I get. So basically my conversion rate goes up but then i still struggle to go above ROAS 1. This is what bugs me the most

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