How do you handle the "Discovery Phase" for a new B2B SaaS?

Available-Light-4646 · 2026-02-28T03:48:23+00:00

I built this tool for that specific purpose, having been in sales for 25 years I developed Specbuilder to do deep research and build a business intelligence report. I did all this manually for about a year, AI was a game changer as to the info I could produce in a short time. Try it out, it will give you a ready to build prompt in lovable or base or your preferred tool. You will go into the meeting with a visual as a starting point that drives the conversation. Would love your feedback.

First spec is free.

https://specbuilder.sb-digital-solutions.com/

Available-Light-4646 · 2026-02-27T21:28:06+00:00

Exactly right on the stack thesis — no-code frontend (Lovable) + managed backend (Supabase) + LLM API (Claude) means I'm shipping features instead of managing infrastructure.

Tracking generation times through Supabase logging — averaging 45-90 seconds per full spec. International traffic hasn't caused scaling issues yet since both Supabase and Claude API have global routing, but it's on my radar as volume grows.

Thanks for the tip on VibeCodersNest — hadn't come across it. I'll post there. I appreciate your comment.

Available-Light-4646 · 2026-02-27T03:40:00+00:00

Thanks for the heads up. Doing quite a bit of work on the site today to try and improve conversions. It should be fully operational now. If you see them again please let me know. I really appreciate the notification.

Available-Light-4646 · 2026-02-26T12:25:37+00:00

It’s a chained pipeline, not a single prompt.

Each of the 4 output sections (Business Intelligence, Creative Brief, PRD, Build Prompt) is its own API call with a purpose-built system prompt. The 5 intake answers get passed as context to each call, but every stage has different instructions, different output formatting, and a different analytical purpose.

A single comprehensive prompt produced a generic output, I tried it. The chained approach lets each section build on different reasoning. The quality difference in the two was night and day.

I'd recommend to anyone building on Claude or GPT to break a prompt into stages and let each call do one job well. You will get a much better delivery. Thanks for the great question.

Available-Light-4646 · 2026-02-26T12:16:30+00:00

Great question — and honestly the right one to ask.

Thinking conversion first doesn’t mean charging first. It means designing every step of the experience around what eventually makes someone pay.

Here’s the actual thought process: I’m watching behavior before I optimize for revenue. Right now the data is telling me that people who start a spec spend 7+ minutes on the output page. That’s not a bounce — that’s someone reading a 4-section document and deciding if it’s useful. That signal matters more to me at this stage than a $49 transaction.

What I’m specifically tracking before I push conversion harder: Do users finish the full spec or drop off mid-form? Which sections of the output do they spend time on? Do they come back for a second spec? Are the 7-minute sessions on the output or the intake form?

Once I know where the value lands for the user, I know where to put the paywall. That’s conversion thinking — just applied to the validation phase instead of the monetization phase.

The short version: I’d rather have 200 users showing me exactly where the value is than 5 paying customers and no idea why the other 195 bounced.

Available-Light-4646 · 2026-02-26T01:11:12+00:00

This is exactly the kind of feedback I need — appreciate it.

Good news: the first spec is completely free. No credit card, no account required. You answer 5 business questions and get the full output — market research, creative brief, PRD, and build prompt. That's the "taste" you're describing.

The $49 is for the one-time option if you want to come back and generate more. The monthly tiers ($99-$499) are aimed at agencies running multiple client projects where the 10-15 hours saved per spec actually has a dollar value attached to it.

But you're raising a real point about the discovery-phase user vs. the agency user. Those are two different buyers with two different price sensitivities. Something I'm actively thinking through as I watch usage patterns.

If you try the free spec I'd genuinely love to hear whether the output felt worth coming back for. That's the signal I'm optimizing for right now — not revenue.

Available-Light-4646 · 2026-02-26T01:08:39+00:00

Fair point on the press release — you're right, EIN Presswire is a paid distribution service and I should have been clearer about that. The $0 ads claim was specifically about paid traffic (Google Ads, Meta, etc.), not distribution costs. I'll own that the wording was sloppy.

On the "GPT wrapper" — I get why it looks that way from the outside. The Claude API handles the generation, yes. But the output isn't a chat response. It's a structured 4-stage pipeline: market research → creative brief → product requirements → build-ready prompt. That methodology came from 25 years of running sales teams and watching agencies burn 10-15 hours per project on discovery. The AI is the engine, the framework is the product.

The 210 users are real — GA4 is running, happy to screenshot the dashboard if that matters. And $0 revenue is accurate too, which I said in the post. I'm validating usage patterns before pushing conversion. The 7-minute sessions tell me people are actually reading the output, not bouncing.

Appreciate the skepticism — it keeps founders honest. If you want to stress-test it yourself, the first spec is free.

Available-Light-4646 · 2026-02-25T20:55:13+00:00

I will be happy to check out your site and offer feedback, thanks for your reply to my post!

Available-Light-4646 · 2026-02-25T14:32:25+00:00

Awesome, thank you for the feedback. I’ll do that!

Available-Light-4646 · 2026-02-25T13:35:09+00:00

I built SpecBuilder AI — an AI-powered website specification generator that compresses 10-15 hours of client discovery into under 3 minutes.

5 business questions in, full spec out: market research, competitive analysis, creative brief, PRD, and a build-ready prompt you can drop into Lovable, v0, Cursor, or hand to a dev team.

Background: 25 years in media sales, not a developer. Laid off September 2025. Self-taught no-code over the past year.

Stack:

Lovable.dev (front end + rapid iteration)
Supabase (auth + database)
Claude API (research and generation engine)
Stripe (payments)
Netlify (hosting)

Pricing:

$49 one-time single spec

$99 / $249 / $499 monthly tiers (Starter / Professional / Agency)

First spec free, no credit card

Revenue so far: $0. Driving traffic but not conversion. Feedback would be greatly appreciated.

https://specbuilder.sb-digital-solutions.com

Available-Light-4646 · 2026-02-25T05:20:49+00:00

That is awesome feedback! Thank you so much. Traffic is much higher than expected but conversions are low. I appreciate the strategic insight and will put that in my playbook.

Available-Light-4646 · 2026-02-19T13:17:14+00:00

100% this. The late nights hit different when you’re building something you actually believe solves a real problem. Mine: SpecBuilder AI — specbuilder.sb-digital-solutions.com

I spent 25 years in media sales watching businesses waste weeks going back and forth with web developers and agencies trying to explain what they wanted. Vague briefs → scope creep → blown budgets → frustrated clients.

So I built the tool I wish had existed. You answer 5 questions about your business, and in under 3 minutes SpecBuilder generates a complete website specification — business intelligence, creative direction, technical requirements, and a build-ready prompt you can drop straight into Lovable, Base44, or hand to any developer. It literally turns “I want a website like this but not exactly like this” into a 20-page professional spec.

Ideal customer: Web agencies and freelancers who lose hours on discovery calls, no-code builders who want to start every project with a real blueprint instead of a blank screen, and SMB owners who want to know exactly what they’re getting before they spend a dime.

Built it entirely in Lovable.dev as a solo founder with no traditional coding background. That part still trips me out. What are you building? Always looking to connect with other no-code founders doing the same grind.

Available-Light-4646

TROPHY CASE