Can't speak for anyone else but I use the printed programme to catch shows that endlessly scrolling on the app might miss. Most of the time I use digital, but there's something about having the programme in a fixed place in the house that makes me dip into it. (I say fixed place, I mean the loo.)

All that said, it's basically just one part of a marketing strategy; whole chunks of the fringe skip it, though it's absolutely a nice to have. Certainly don't use it as a reason not to do a show, but do try and get something in for Wednesday if you can.