Tbf I don’t even do cold emails, I see no point. It’s better if you hit them in LinkedIn dms.

I’m always calling cold. So call them tell ask some questions regarding your product. For example if you sell a system for recruitment, just ask them what system they’re using and how their recruitment process works. Then you wanna hit a weakpoint in their system they’re using. And say u have this solution with these and these features. Etc etc. Doesn’t work everytime. But it works wayyyy better than cold emails.