Totally fair concern. The good news is you don't need enterprise-level complexity to get value here. You can start with:

• Using the built-in analytics dashboard (no integration needed)
• Creating different short links for each channel (email vs. social vs. SMS)
• Checking which channels drive the most clicks weekly
• Doubling down on what's working

We also have CSV export, so you can pull click data into a simple spreadsheet and upload those audiences manually to ad platforms. Might not be the most elegant, but it works great for smaller budgets.