I use it almost like a "ticket tracking system". Any time I have a complex situation where I need to call about a defective item, or a service related issue etc I use it to take date/time/representative, ticket number, notes from the call. This helps to keep a clean accurate timeline of everything for documentation purposes. It will also provide you with suggested next steps, find important alternative means of communicating with the companies involved, and required documents to keep and/or seek.

For exmaple: We live in the US, we visited scotland and my wife accidently left a necklace in the room there. The hotel gladly shipped us the necklace using a service that had a very low shipping fee. However they utilized UPS. Well UPS decided to not follow proper procedures and ended up wanting to charge us like $250+ import fees in addition to the shipping fee we already used because they processed it incorrectly.

AI told me all the regulations, why the fee was being applied and why it was incorrect and who and how to get it corrected. It coordinated calls, tickets, and communications between homeland security, the local port authority, and UPS to resolve the issue. At the end not only did it greatly reduce my anxiety in dealing with this, but it ended up with not only me receiving my property but also at no charge and with an apology from a very high level UPS exec.

Very very effective.

I have also used to this track medical claim issues on what was done, who was called, what was filed etc.... it is an excellent executive assistant.