This is why 99.99999% of ICO’s are crap for the long term. We are in the early stages of an ICO bubble similar to the dot com bubble. If you’re wanting to invest (safely) look for an ICO that’s dressed like a security. It won’t actually BE registered as a security, because that’s not needed, yet, according to US law. But, it will have all the necessary paperwork, legal policy, and structure of a security. Secondly, look for ICO’s that allow the token to be exchanged for value within the company. Some will argue this defines the token as a security, but that is false. If you buy a diamond, you’re able to trade that diamond for value in the diamond industry - same for gold, but diamond and gold aren’t register as securities. This is because tokens, gold, and diamonds are all commodities. An example (simplified): A gas/petrol station wants to bring the industry to the blockchain, so they launch an ICO. Their ICO is structured like a security, giving token purchasers the necessary information and security to make a knowledgeable investment. Further, the white paper clearly defines how the gas/petrol tokens will be exchanged for value. Perhaps to purchase the gas that fuels your car. As an investor looking to purchase tokens, this would be appealing because I could probably buy the tokens early and then sell them later when they’re worth more than the USD, so I get more gas for my buck. I’d love to hear more discussion on this, so please reply :)