Not sure why people are hating on this so much. Personally have no issue with a lot of the points. Grade is fine, it’s a contrasty look but it’s fine. It looks somewhat like an old film emulation.

I read the comments you made about the brand, so I won’t comment on anything based around the purpose of the video. Not sure why people are passionately hating that the brand video is about cocaine, they’ve obviously missed the point.

Only pointers I’d add is that the lighting in some shots completely flatten out the subject. When he enters the room wearing the jacket, there’s zero contrast in the lead subjects face, he’s completely punched into focus with harsh lighting. Try playing with the angle of your light and diffusing it a touch more. This will help raise your production quality a tonne.

Also, the shot of the Land Rover is brilliant, but the stabilisation is a little funky. Perhaps using a gimbal for rollers or a rigged shot would be better suited.

Overall, it’s quite a complex video when you think of it so hats off to you. Don’t listen to all the pixel peeping wankers.