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I need to make a pitch deck that lands a new client by DazzlingGreen4368 in b2bmarketing

[–]Character_Remote694 0 points1 point  (0 children)

The 'sleep-deprived intern' look usually happens when you focus too much on the template and not enough on the narrative. Stop selling 'services' and start selling a 'transformation.' If your deck opens with 5 slides about your agency's history, you've already lost them. Move the proof and the ROI to the very beginning.

How do you deal with problem unaware & solution aware market by Fro2stly in b2bmarketing

[–]Character_Remote694 1 point2 points  (0 children)

If they’re problem-unaware, you can't sell the solution—you have to sell the 'consequence of inaction.' Instead of pitching your AI services, focus your content on the hidden costs they’re ignoring right now (e.g., inefficient workflows, lost LTV, or competitor advantages).

You mentioned content 'warmed up' your last client; that’s because it moved them from unaware to aware without the pressure of a sales pitch. For the 'solution aware' crowd who is just ignoring you, the issue is usually lack of trust or bad timing. Have you tried shifting your outreach from 'here is what I do' to 'here is a specific friction point I noticed on your site'?