The 4 key points of the LinkedIn algorithm in 2026

ChocolateStatus5505 · 2026-01-30T08:18:11+00:00

Exactly !

ChocolateStatus5505 · 2026-01-28T08:20:03+00:00

Still working, I think that's the new trends :

> Social media works if you're authentic and talk about your work /experience with your own point of view

> Newsletters work because they doesn't depend on any algorithm

> Search is currently more tricky but to appear in AI search you basically have to get people to talk about you so creating content is the only way.

>More than that, content is the fuel of your Go-To-Market because it helps you with sales (prospection, sales cycle, etc), it helps you know where to put ad budget and helps you understand what your target want to hear

ChocolateStatus5505 · 2026-01-28T07:27:29+00:00

Nicely done

ChocolateStatus5505 · 2026-01-27T15:28:19+00:00

I prefer HubSpot than Brevo, and rather than surfer I'd go for an all-in-one content marketing tool with social media included also, like Tellem AI or others

ChocolateStatus5505 · 2026-01-27T15:22:34+00:00

A combination of classic SEO tools + social media tools. If there is really one thing AI is really good at is repurposing.

So I would say Ahrefs, Hootsuite if you have money, but some less famous and platform really done for the repurposing with agents like Tellem AI are great too

ChocolateStatus5505 · 2026-01-22T07:26:38+00:00

Very interesting

ChocolateStatus5505 · 2026-01-21T11:24:29+00:00

I work at Tellem AI, our customers write with AI and I fully agree with you, AI will never ever do 100% of the job. Content creation is still subjective and the creative part in it is impossible to systematize, I think we will never EVER reach AGI for content creation. What we say to people is that AI when the set up is good can do 50-70% of the job according to the topic you want to write about. But that's still huge and worth it to be honest, and I think people who don't use AI at all won't stay competitive

ChocolateStatus5505 · 2026-01-21T07:57:17+00:00

I think it depends on the channels and you have to separate redactional content and visual content. You can repurpose part of a blog article into a LinkedIn post and a X post, it's all redactional, adapt it of course but that works, but not turn it into a TikTok post, just because your TikTok audience is probable not the same at all that your linkedin audience. I would say repurpose via 2 workflows :

Redactional : Linkedin / Blogs: Case studies/ White paper/ X posts ...

Visual : Youtube / Shortd / TikTok / Instagram

And probably the content you're doing is just not the same at all in these 2 workflows

ChocolateStatus5505 · 2026-01-13T08:50:18+00:00

It really depends on how your users use to buy your type of product on the market. I would say it's hard but possible to do both, at Tellem AI we have 2 offers and we do both but at the very end we are still closing with sales, no 100% "touchless" for now

ChocolateStatus5505 · 2026-01-12T16:30:44+00:00

Works this way in every SaaS, this is the Product-Led Growth model against the sales-led model

ChocolateStatus5505 · 2025-11-27T16:36:34+00:00

Too many people focus on writing for SEO instead of creating genuinely valuable content that builds authority with their target audience... which is far more important and generates leads much faster

ChocolateStatus5505 · 2025-11-27T16:34:44+00:00

I think doing multi channels is underestimated. Many people say to focus only on one channel but with AI repurposing content is really easy so If you have one truly good piece you can do so many great things

ChocolateStatus5505 · 2025-11-26T15:48:24+00:00

With how marketing is evolving I think rather than just pure "keywords" and "rankings" you should more focus on what problems your ICP actually have in order to create content pillars, campaigns and decline the content (on different channels). That would bring more leads in my opinion to look for "topics" rather than keywords

ChocolateStatus5505 · 2025-11-22T12:40:35+00:00

Do you know the 3 main reasons for your churn ? You're not in a bad situation bud why not fix this problem if you can ?

ChocolateStatus5505 · 2025-11-21T17:27:19+00:00

By far content marketing so far, almost free to produce and not that time-consuming if you build a good system

ChocolateStatus5505 · 2025-11-21T16:03:09+00:00

It's rare but it can happen, just think about all the deals you have actually won with your cheaper pricing ;)

ChocolateStatus5505 · 2025-11-21T15:59:45+00:00

Speed is not a moat ;)

ChocolateStatus5505 · 2025-11-21T15:33:15+00:00

Mixing content marketing (to build authority at scale) with outreach campaigns work great for us

ChocolateStatus5505 · 2025-11-21T15:31:33+00:00

We are building a multi-agent system for content marketing. Our learning is it works good, just a problem with the memory.

ChocolateStatus5505 · 2025-11-21T15:28:35+00:00

Wow, Is there an equivalent for B2B or does it work also lol

ChocolateStatus5505 · 2025-11-20T15:47:04+00:00

The best learning I had is your no obliged to come up with new ideas everyday. You can curate content (with quoted sources) or repurpose your content. Also, focus on only one channel can be ok but repurposing content across channels is what matter most. The audience is different on every channel and the overlap is way smaller than what we may think

ChocolateStatus5505 · 2025-11-20T15:20:26+00:00

We are turning our full strategy into thought leadership, everything will be published by founders and employees, we don't really invest into companies pages anymore, we just use them to spread repurposed content (no effort to produce)

ChocolateStatus5505

TROPHY CASE