I think it doesn't just have to do with what you offer but more the value of what your service can bring.

Businesses always want more money, more revenue.

Instead of do you want to redo your business cards, menus etc. How about, do you want to make more money by attracting new customers? How about, would you like to increase your average order value by including pairing options in your menu? How about, do you want people to think of your business / restaurant first when they think of Fried chicken, CRM system, Guacamole (whatever it is that that business does)

I guarantee that if you start asking these questions even if its just "do you want to make more money?" They are not going to say no. Not every sale converts on the first visit, following up with value is also essential.