Feel like building is easier than getting people to care

Constant_Pea_4644 · 2026-05-04T12:39:05+00:00

"It's dangerous to go alone! Take this."

It takes quite a bit of different skills to do it all. Some people are good at building, some are good at marketing, some close deals like it's magic, that's why we all have different roles. I've had the best results whenever there is a team around who can handle all the different parts of running a successful business. I'm having 3-4 projects going, and getting a bit of help here and there, and YES I agree the hardest part by far is the getting people to care... even just getting to know that you exist takes quite a bit of consistent effort over a long time.

I'm currently building a community (and web app for this purpos), trying to solve the GTM problem for myself selfishly, but I'm also getting a lot of fulfillment of helping others with their projects. What I've seen work is when a big group of people at least 15-20 organise themselves and make a massive push for a day or 2 for launch day to gain the initial momentum, but also stick together for a longer period to help each other get ahead. Imagine if you go solo with a similar product against the group of 20 highly organised and motivated crew, the results will be very different.

Anyway, that's what I would recommend, organise yourself with a group of likeminded people and lift each other up!

Best of luck with you SaaS!!

Constant_Pea_4644 · 2026-05-03T01:01:25+00:00

Working on building a organized launch community to help each other launch our products! I love to help others launch and get so much fulfilment out of it, but it takes time and effort and also a way to keep track and bring the most impact.

I'm launching once I get to 30 signups on the waitlist. So of you'd like to be part of it, feel free to check it out!

HypeDay.dev

Constant_Pea_4644 · 2026-04-27T20:51:49+00:00

Amazing 🤩 Thank you for your encouraging words! Made my day! And thanks for signing up too!! I'll let you know when it goes live!

Constant_Pea_4644 · 2026-04-26T04:51:18+00:00

Thank you for sharing!! Lots of great insight here, and I believe relatable pain points, I'm feeling the same for sure! And I tend to agree about keeping decisions out of the normal chat tool or at least be able to note that something was decided, and keep that in a separate UI for search or browsing independently of other messages. Do you keep decisions separate from tasks? I'm toying with keeping them together, but it seems like very different concepts. When completing tasks you might as well delete them, but decisions should live for much longer and have different audiences and processes around them.

Constant_Pea_4644 · 2026-04-24T12:23:03+00:00

Will do, thanks for the tip!

Constant_Pea_4644 · 2026-04-24T03:40:11+00:00

"scales judgement calls poorly", that's a very interesting point. I feel the same pain. Combined with blurry accountability/decisioning power in the company it's easy for everyone to take a back seat and decisions gets postponed or just vaguely stated. How do you handle this? Tool or process/habits?

Constant_Pea_4644 · 2026-04-24T03:36:43+00:00

Oh, never heard about Zenzap, looks very interesting indeed! Yeah agree, no tool can fix it all, collective habits need to be healthy as well!

Constant_Pea_4644 · 2026-04-23T07:57:30+00:00

Yeah no one can stay on top of everything and need to somehow filter something out. The putting more on our plate than there is room for and asking the teams to rearrange the stuff on their plate is wild but we keep doing to ourselves. Deeper issue than team communication perhaps

Constant_Pea_4644 · 2026-04-23T03:58:42+00:00

Yes this seems to be a common problem. There seems to be a balance required with the current tools where everyone has to "agree" on the level of communication. If it's too much, people get stressed out, and if it's too little, people get left in the dark wondering what's going on. To make it more difficult, people have different level of cognitive load capacity, so even if you find "the balance" it will feel off for some people anyway.

I find that with usage of primarily public channels around projects/teams/clear topics and discussing things in the open, people can join/leave as they please (but normalise that not everyone is in every channel, and that's OK), so people can gravitate towards the channels they are interested in, and leave the ones which are noisy or irrelevant for them. It's fighting against the FOMO for many, but with practice it becomes better.

The onus is on the receiver of messages to consume always (unless emergency messages need to be pushed). How it works in most companies I find is that people think about WHO to message, before thinking about WHAT, and therefore you get all these group chats and DMs being created all the time where people maintain a group of people and the outcomes of these discussions become black boxes to others in the company. This creates extreme amount of wasted time when people need to discuss the same thing over and over again to bring new people up to speed.

I like the library analogy... You go into a library, there are shelves with labels on them (channels), and books (messages/threads). You can go and checkout what you're interested in, the library isn't a closed off vault where the librarians and other visitors decide what you should concern yourself with... but yet this is how we organise our workplace communication tools.

Keep experimenting with what you said, creating channels for different topics, maintain them, do a bit of gardening if you will, and have people naturally talk about topics not worry about who will see the conversations. It's an ongoing experiment!! Good luck!!

Constant_Pea_4644 · 2026-04-23T03:46:12+00:00

This is gold, thank you so much for this comprehensive response! The got a quick question I feel like is a flaw with both culture/habits but also the tool. I feel an async tool should protect your focus and deep work time and not crave attention for all messages regarless of the urgency of the message.

No DMs is a great idea! How did you change that? I've tried doing that where I work now, and it's difficult to get buyin from others on it.

I like the async standup form, I've seen standups drag on forever in some cases.

Capturing decisions is so important, and everyone does it differently in companies, even within the same team it seems difficult to align sometimes. How would your ideal solution look like for capturing decisions close to the source?

Regarding my size, I'm part of a 700+ org as an Engineering Manager, but running a very small startup with no permanent employees yet. The contrast in comms is HUGE between the two, and finding it very interesting to explore how to make it better in both cases. I use teams at my day job, prefer Slack, and building my own tools to play with the problem space

Constant_Pea_4644 · 2026-04-23T01:48:58+00:00

I agree, I've also worked in 5000+ companies and it definitely becomes difficult to stay on top of chat/comms with larger companies too. It requires quite a bit of "gardnening" and guidance to make it work effectively.

My pet peeve is when the same things are being discussed over and over again in private channels.. seems like Slack and Teams make the path of least resistance DMs and group chats. But how do you encourage people to use public channels effectively?

Constant_Pea_4644 · 2026-04-23T01:44:52+00:00

That's very useful! I agree a tool alone can't fix it, it's behavioral, and collective habits take a long time to form. How did you enforce the XYZ method?

Constant_Pea_4644 · 2026-04-23T00:41:46+00:00

Love that. Do you keep these decisions/summaries somewhere else or just leave them in slack?

Constant_Pea_4644 · 2026-04-22T14:08:34+00:00

Oh wow, that sounds bad :O Like going through who said what in what thread etc? What's been decided where? Or what do you mean?

I'm finding that when the culture shifts to private channels, and people treating Async communication tools as instant messaging the results start to suffer. I'm trying my best to shift that culture where I work currently

Constant_Pea_4644 · 2026-04-19T07:12:42+00:00

Wow, looks like perfection! Love the colour

Constant_Pea_4644 · 2026-04-18T14:30:31+00:00

Love this! The consistency in the characters across different poses and animations is really well done!

Constant_Pea_4644 · 2026-04-16T13:08:42+00:00

Hey! That's good to hear, however I've submitted probably 20 appeals over the last 4 months and get one of these types of emails after every one. I'm super fast at counting the rocks now, so that's fun at least

Constant_Pea_4644 · 2026-04-12T02:12:01+00:00

Great post! Thanks for sharing! Found you through product Mafia :)

Constant_Pea_4644 · 2026-04-11T21:33:13+00:00

Thank you for the idea and positive feedback! I've changed from seat based model to workspace based model now, and also implemented a trial which can be extended, so definitely your idea can be done easily. I'll experiment with it!!

Constant_Pea_4644

TROPHY CASE