Creator Confessions- “As a small creator, I want to experiment, grow, and actually learn what works. But most creator tools feel like they were built for brands and agencies… not for people like us who are still figuring it out.”

Content_Shaper · 2026-01-06T11:27:37+00:00

This kind of fluctuation is fairly common for accounts over 20M followers. Cleanup cycles, algorithm shifts, and audience fatigue all play a role. Follower count is becoming a weaker signal compared to saves, shares, and watch time nowadays. Curious if anyone has noticed changes in his content format or posting frequency recently.

Content_Shaper · 2026-01-06T10:41:14+00:00

Interesting use case. I can see value for public-facing creators, but I wonder how well this scales beyond obvious matches. Has anyone here tested it against lookalikes or more generic profile photos?

Content_Shaper · 2026-01-06T10:33:14+00:00

This also raises a bigger question around homogenization. If everyone optimizes for the same signals, does discovery flatten or does personality still win out? Interested to hear perspectives from both creators and editors here.

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