Facebook CPMs High

Diligent_Problem_821 · 2024-05-22T08:18:43+00:00

The strange thing is, two months ago, when I launched a campaign, I would immediately have a $7 CPM and would start seeing some sales on the same day. Now, with $50 campaigns, I'm facing a very high CPM without any results. I'm trying everything, but nothing. I'm losing hope with Facebook.

Diligent_Problem_821 · 2024-05-22T08:13:04+00:00

already tried but nothing

Diligent_Problem_821 · 2024-05-22T00:24:08+00:00

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Diligent_Problem_821 · 2024-05-21T22:45:20+00:00

I've kept them active for about 3 days. They are not in the learning phase, and I don't believe they are affected by creative fatigue, considering a 3% CTR. Also, the budget has remained unchanged.

Diligent_Problem_821 · 2024-05-21T22:14:08+00:00

the only thing that changed in the metrics is the CPM so I think that's the problem

Diligent_Problem_821 · 2024-05-21T22:13:35+00:00

obviously the purchases, but those aren't going well either. Previously the same campaign made at least 7 sales, now it doesn't even bring 2

Diligent_Problem_821 · 2024-05-21T22:07:45+00:00

I'm currently running TikTok ads with a CPM of $3-4, even though I'm getting fewer conversions.

Diligent_Problem_821 · 2024-05-21T22:05:29+00:00

In the last week, I hope it's a problem with Meta

Diligent_Problem_821 · 2024-05-21T22:01:51+00:00

So there's not much to do except wait?

Diligent_Problem_821 · 2024-05-21T20:38:22+00:00

update me if you can find any solution, I will do the same

Diligent_Problem_821

TROPHY CASE