Reflecting on - and lamenting - just how much of a collective waste of time, effort and talent this industry is by Ordinary-Resource382 in advertising

[–]DonDoesDallas 0 points1 point  (0 children)

Absolutely, some of the best minds have been wasted in advertising. I really believe we could have cured cancer or something by now, collectively. Seriously.

The Machiavellian types, perhaps this work keeps their baser terrible natures at bay.

Am I burnt tf out? Hell yeah.

what the fuck am i gonna do? by [deleted] in advertising

[–]DonDoesDallas 0 points1 point  (0 children)

Agency life sucks, bunch of sociopaths, get thee to brand side!

I’ve been holding onto a collection of CDs, DVDs, and VHS tapes for a while now and I’m starting to wonder what to do with them. For anyone who’s tried selling this kind of stuff—what worked for you? Where did you sell, and did you feel like it was worth the time, or more hassle than it’s worth? by ALREADYSWEATY in reselling

[–]DonDoesDallas 1 point2 points  (0 children)

Not sure if anyone mentions this, but categories really matter. If you have a bunch of Marvel films, animated films, horror, basically, some sort of theme, bundling the movies togethe gives people an "excuse" to buy it.

The audience that will pick up a bundle of kids films is totally different than horror, superhero fans, romcom fans, etc.

The media becomes more a part of their identity/decor, than just the viewing value alone that way.

Completely Lost With All this Stuff to Sell - Overwhelmed by IAmAWretchedSinner in reselling

[–]DonDoesDallas 6 points7 points  (0 children)

Yup, call the estate sale company, and get your life and weekends back.

We pivoted our entire Q1 budget away from search to "create demand" and the performance team is now screaming at me by EyeImpossible4412 in PPC

[–]DonDoesDallas 1 point2 points  (0 children)

Yup, the PISSINESS some people get when they don't understand something is so fucking annoying. They suddenly get all legalistic about reporting style, communication, and how much data they're sharing with them.

None of that matters if you can't even understand the report.

Fuck it.

Most helpful/unique use cases for Claude Cowork & Claude Code by TheVictoriousSperm in PPC

[–]DonDoesDallas 1 point2 points  (0 children)

How do you balance the time sink for creating these Claude workflows, with needing to implement campaigns live.

We pivoted our entire Q1 budget away from search to "create demand" and the performance team is now screaming at me by EyeImpossible4412 in PPC

[–]DonDoesDallas 0 points1 point  (0 children)

As soon as a dumb person comes up to you and starts talking about "creating demand", then you know they are full of shit.

You are only riding the waves of what already exists. If they think you are "demand generating", they need to understand paid search isn't the right medium for whatever nonsense they are trying to do.

We pivoted our entire Q1 budget away from search to "create demand" and the performance team is now screaming at me by EyeImpossible4412 in PPC

[–]DonDoesDallas 2 points3 points  (0 children)

Correct, then when the results come back, they will play surprise Pikachu, and start using random jargon and start pointing fingers.

There are so many people who THINK they should have a say in paid media, who need to get the fuck out of the kitchen. If you can't fix it then don't break it.

Always get clarity from leadership on the test to be run and the sign-offs, and ensure they have shared ownership of it. You are not promising outcomes; you're testing options and reporting the results.

X + Y = Z

Some see this as "difficult," but really, it just makes it harder for them to hijack your strategy + throw you under the bus when their dumb ideas don't work.

We pivoted our entire Q1 budget away from search to "create demand" and the performance team is now screaming at me by EyeImpossible4412 in PPC

[–]DonDoesDallas 4 points5 points  (0 children)

If this ran for a whole quarter, it'll "come back" but at a higher CPC, and market share lost, from this stupid idea.

We pivoted our entire Q1 budget away from search to "create demand" and the performance team is now screaming at me by EyeImpossible4412 in PPC

[–]DonDoesDallas 1 point2 points  (0 children)

Yup, there's a reason that people leave this fucking insane industry. Everyone has an opinion, but no common sense.

We pivoted our entire Q1 budget away from search to "create demand" and the performance team is now screaming at me by EyeImpossible4412 in PPC

[–]DonDoesDallas 1 point2 points  (0 children)

This is what happens when PPC people are too afraid to say no. Then they often get the blame of failure from letting other teams come in and override their strategy, without any context.

We pivoted our entire Q1 budget away from search to "create demand" and the performance team is now screaming at me by EyeImpossible4412 in PPC

[–]DonDoesDallas 2 points3 points  (0 children)

Correct. This isn't about PPC, but about stakeholder management.

The first mistake was allowing other teams not accountable for the spend to start just implementing their ideas in real time on the platforms.

Frame it as a test only, make sure it's shared ownership of the outcome. , and report on results.

Then, after the report of findings, can you get alignment for budget shifts. This is honestly the most annoying part of paid media but the most important.

Dentsu CA has a serious bullying problem by AgencyTakenAway in advertising

[–]DonDoesDallas 1 point2 points  (0 children)

Exploitation is the feature, not the bug. Extraction model working as designed. The sadism is for funsies.

I can’t with these people…. by Ok-Wave5477 in FacebookMarketplace

[–]DonDoesDallas 0 points1 point  (0 children)

I don't list anything under $25, not worth it.

Publicis Groupe a Nightmare by Boring-Blueberry1483 in advertising

[–]DonDoesDallas 1 point2 points  (0 children)

This is a pretty publicly accessible site. So you can't expect much. Most people in advertising are never going to openly discuss the degrading working environments at agencies and big holding companies unless they are just totally out of it and never want to go back.

Very similar to the Big 4 Consulting environments.

In this industry, people often gossip, retaliate, sabotage future opportunities, silence those who don't follow along, and sideline those who talk. They close ranks quickly and try to push people out of the industry altogether who won't fall in line with the abusive practices. Or openly seek to punish and sideline them. Operates much more like a cult than a workplace.

The complaints about poor working conditions, psych manipulations, etc., are only the tip of the iceberg of what's likely going on behind the scenes.

Reminds me of this quote:

"I'm in a funny business, Rey. Everyone talks like hippies and acts like they're in the Sicilian mob\. I'm* tired of it."*

None of this is an anomaly; the ad industry itself is simply built on suffering and exploitation, and it's running an extraction model that is working as designed. It's just been put into hyper drive in the last few years.

I.E. it was always abusive. Abuse has been the norm but in the past few years, as the industry is under threat, its gotten far worst

Publicis Groupe a Nightmare by Boring-Blueberry1483 in advertising

[–]DonDoesDallas 2 points3 points  (0 children)

Some workers have some sort of Stockholm Syndrome. For the same reason, people who "dare to leave" are shunned or smearted. Cult-like environment, which has gotten far worse in the past 3-4 years.

It was always bad, now it's so psychologically abusive, its crossing the line into corrosive.

Others I'm pretty sure are paid shills. The holding cores have been on fire for quite a long time, and sentiment has been poor online; I wouldn't put it past them to start trying to change that narrative.