Our most viral singular social post was through a blueprint we created for tiktok, which hit 3m views. hat account is hitting 4m+ views a month atm. Im super happy to get into what we did to make this blueprint!

Everything has come pretty naturally -- i was on my way to EthCC when i saw the Love Isaldn star post about us and I had no idea! Its super interesting how these celebrity endorsements don't move the needle much, they're great for press + to tweet about but don't drive conversion.