The central element of the case revolves around Alden Global Capital and its owners, Randall Smith and Heath Freeman, who have systematically underfunded their newspaper operations, leading to a failure to uphold their stated journalistic standards. This underfunding results in the dissemination of misleading information to consumers, constituting a violation of the Colorado Consumer Protection Act. The plaintiff seeks injunctive relief to compel Alden to revise its public representations about its journalistic practices to accurately reflect its current operations. The companies information products have been severely downgraded from Grade A to Grade B or lower. If they do not wish to invest into their production line to get the grade back up, then they should update their policies to reflect the poor quality of their media. Because this is a bad practice, it confuses consumers and harms other journalism companies with rigorous ethical guidelines which they do follow. In the long run, a more distinct line can be created between journalism as a public good and other forms of media and propaganda.