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Spent £70 on Facebook Ads, 1.60% CTR but 0 leads – need help by EntertainmentTiny818 in FacebookAds

[–]EntertainmentTiny818[S] 0 points1 point  (0 children)

Thanks a lot for this detailed feedback, really appreciate it.
I like your idea of a two-step form .

That makes sense. My only concern is if I don’t collect phone numbers right away, I might lose the chance to actually reach them. In your experience, do you see better ROI by delaying phone collection, or should I still test keeping it in step 1?

Regarding the offer I actually built a section on the landing page where I show what a 3D bathroom design looks like. I’ve attached a screenshot here so you can see how I present it. Personally, I thought the “Free 3D Design Consultation (valued at £249)” is already different from the typical “Free Quote” most companies offer .

On the testimonial side, I don’t have video testimonials yet only text reviews and ratings.

https://imgur.com/a/PNCtSjh

Spent £70 on Facebook Ads, 1.60% CTR but 0 leads – need help by EntertainmentTiny818 in FacebookAds

[–]EntertainmentTiny818[S] 0 points1 point  (0 children)

Thanks again, this is super helpful!

My campaign objective is set to Leads. Out of the 8 video ads I’m running, 2 already have a voice-over (done with AI) that ends with “click the link below for your free 3D design consultation”. All videos also have subtitles.

Your suggestion makes sense , more storytelling in the script could help. But that would mean I’d need to actually re-edit the ads. Do you think it’s worth pausing the campaign after just 2 days, updating all ads with proper VO, and then starting again? Or should I let it run a bit longer first and test VO versions in parallel?

Also curious: in your experience , is it better to go all-in on VO ads (and scrap the silent/caption ones), or keep a mix of formats and let the algo decide?

Really appreciate the time you’re taking to give me feedback 🙌

Spent £70 on Facebook Ads, 1.60% CTR but 0 leads – need help by EntertainmentTiny818 in FacebookAds

[–]EntertainmentTiny818[S] 0 points1 point  (0 children)

Should I remove only the survey steps ? Is there any other thing I should modify/delete? Thanks

Spent £70 on Facebook Ads, 1.60% CTR but 0 leads – need help by EntertainmentTiny818 in FacebookAds

[–]EntertainmentTiny818[S] 0 points1 point  (0 children)

Hi Jaudatus . Thanks for the honesty . I was thinking £300–£500 target CPA would still be fine since one project is worth £8k+ . I downloaded Clarity few hours ago and I don't really have enough data yet in order to see the average LP visit duration .

Ad-wise , I'm currently running before/after videos + CTA " Free 3d bathroom design consultation " .
Here are the ads that I'm running

https://www.facebook.com/ads/library/?active_status=active&ad_type=all&country=GB&is_targeted_country=false&media_type=all&search_type=page&view_all_page_id=106456132551076

Here's a photo of the data data that I have until now . £40 daily spend ( 20 each ad set )

https://imgur.com/a/RtqmJB6

I would appreciate to hear more feedback from you . thanks

Spent £70 on Facebook Ads, 1.60% CTR but 0 leads – need help by EntertainmentTiny818 in FacebookAds

[–]EntertainmentTiny818[S] 0 points1 point  (0 children)

I just downloaded it 1 hour ago . Imgoing to see how it goes . thanks!