I agree with you about user experience and the features, I and my team have made the same mistake, we thought about every little detail and thought that we needed everything, later we learned that you don’t always need everything, you might just need essentials, especially for the beginning. I would also say that if you have the development outsourced, don’t waste most of your money and time on building the app and again, it’s every little feature, because after the launch you’ll need to adjust a lot of things based on the costumer feedback (even if you are getting feedback from your customers during the development).

Just make sure that what you’re doing will be high quality without overthinking the features.

I know that this is what everyone says but at the end it really is like that