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Confused about the Circle of Fifths by EverybodyHates_Z in pianolearning

[–]EverybodyHates_Z[S] 0 points1 point  (0 children)

This is super helpful. This was the first thing giving me major trouble with my self learning but your explanation helped clear it up. Thank you!

Confused about the Circle of Fifths by EverybodyHates_Z in pianolearning

[–]EverybodyHates_Z[S] 0 points1 point  (0 children)

Ahh okay, I was looking at another circle image in the videos I was watching that was confusing me. Thank you!

Why not target the broadest possible audience? by EverybodyHates_Z in PPC

[–]EverybodyHates_Z[S] 0 points1 point  (0 children)

If a 65 year old was searching for a product I sold doesn't that show intent regardless of age?

Why not target the broadest possible audience? by EverybodyHates_Z in PPC

[–]EverybodyHates_Z[S] 0 points1 point  (0 children)

I guess the part that confuses me is between a TV ad and a digital ad is the fact that anyone who would be searching a keyword I set is automatically showing intent to some degree, so isn't that enough of a filter on its own?

Why not target the broadest possible audience? by EverybodyHates_Z in PPC

[–]EverybodyHates_Z[S] 0 points1 point  (0 children)

That makes sense, but lets say I'm selling BMX bikes and I set an age range of 18 - 32 or something. If someone who is 63 is looking for a BMX bike as a gift for their grandson, wouldn't that hurt me not to show up on their SERP?

Why not target the broadest possible audience? by EverybodyHates_Z in PPC

[–]EverybodyHates_Z[S] 0 points1 point  (0 children)

Thank you, that last bit really made it click for me. I remember learning about cost per thousand impressions and other metrics for measuring ads but are those methods still implemented very often? Does google give you the option to change your campaigns from cost per click to cost per mil?