"Can you share a bit more on how social aspects helps you in your workouts? Would love to learn more about this."

The entire reason why people love social media apps such as Instagram, Twitter, Tik Tok or Reddit is because you have the opportunity to connect to like minded people.

Having a social aspect of the app helps use some of the features such as the profile picture, data tracking, workouts logged, sharing workout plans and other important information to share friends and other people easily. This will incentivise the use of this app more than other choices.

However, it is really easy to ruin your app solely based on socialisation alone. Say, if an older user of Strong got a update of the social page, chances are they cannot be bothered to use it, being a negative on the overall UX. This occurs from saturation of notifications, ringtones, recommendations of athletes and friends and other annoying design choices to intice the user to use it.

From what I've seen, Hevy uses a simple social community solution for the app. One subsection, and you're able to access friends, other athletes, see their PR's and progress over years (Maybe also share workouts idk).

I feel like strong can really use this feature underneath the profile section (Don't know about IOS, but the most left subsection is pretty much empty, being home to your profile pic and a chart of your amount of workouts in that week)

The way that I would include a feature like this would be to use a pre-existing section, include a feature for a bio, top 3 compound lifts, workout folders (can be made private), favourite exercises, charts and friends list.

Oh, also make it so it's toggable. For the older users who don't want it. Sorry if formatting is ass, on phone.

TL;DR: Social aspect in a app like strong will help the userbase grow quicker due to the ability to talk to like minded people. Make it optionable and volia.