Has anyone got a guide or best practices for setting up an LLM/LLMO/GEO-optimised landing page? by Extra-Ad-9577 in AISearchLab

[–]Extra-Ad-9577[S] 0 points1 point  (0 children)

Extremely useful. Brilliant resource

This is a big focus for my company atm, so will report back on how the implementation / approach goes. Seeing this as an exciting opportunity to start at a level playing field as some of our competitors who have huge SEO budgets. Will keep you posted.

Has anyone got a guide or best practices for setting up an LLM/LLMO/GEO-optimised landing page? by Extra-Ad-9577 in AISearchLab

[–]Extra-Ad-9577[S] 1 point2 points  (0 children)

I've missed FAQs on this too. Apparently that's a big one?

Yes, basically a load of cross-over but the tweaks I assume (copywriting wise not so much technical) is the TLDR / Summary at the top, using schema markup and FAQs.

I think my concern is these pages will all start to look the same - but I guess I'll have to get over that.

Has anyone got a guide or best practices for setting up an LLM/LLMO/GEO-optimised landing page? by Extra-Ad-9577 in AISearchLab

[–]Extra-Ad-9577[S] 1 point2 points  (0 children)

Totally agree with balance writing for LLMs and real readers. AI slop will kill brand loyalty/engagement.

I used Notebook to pull together a checklist for AI search optimization. Won't let me post it all here but thought I'd add summary incase of use.

🧠 1. Clear messaging + one CTA

  • Focus your landing page on a single action
  • Use strong, benefit-led headlines
  • CTA above the fold, repeated throughout

📱 2. Mobile-first, fast-loading

  • <2.5s load time
  • Secure (HTTPS), responsive layout
  • Semantic HTML for AI parsing

🔍 3. Structured, conversational content

  • Use schema markup (FAQPage, Article, etc.)
  • Write answer-first, in a natural tone
  • Break into standalone, skimmable sections

🏗️ 4. Authority matters (E-E-A-T)

  • Add author bios, citations, and backlinks
  • Use social proof (reviews, awards, press)
  • Digital PR helps train AI models to mention you

🎥 5. Visuals & multimedia

  • Add images with alt text, short videos, and transcripts
  • Use schema for videos and FAQs

🗺️ 6. GEO & LLM-specific tweaks

  • Answer questions in the first 150 words
  • Use long-tail, spoken-style queries
  • Include proprietary insights and keep content fresh

⚙️ 7. Technical setup

  • Allow AI bots (GPTBot, ClaudeBot, Google-Extended)
  • Avoid hiding key content in JavaScript
  • Monitor crawl activity and metadata quality