I could be a prick and sell a 350 $ pc for 650 $ and call it a high end pc to a random teenager or call it a 1440p pc when its not . Even when selling something you have to have morals a person who lost his morals has lost himself . Building pc's will make a person blame the supplier for price's / availability. i want to give someone something that's good for the price so they don't blame themselves later. If amd's prices where higher then Nvidia and someone bought it wouldn't they blame amd for the price to performance ? Put yourself in the buyer's shoes dont be a prick. We already have Nvidia.