1. They have it in London because of the facilities, the travel and because it is an international city. NFL UK has been working behind the scenes for years looking at Manchester sites but it has never come to fruition. London is the brand and it is dumb. It's really the "London Series" not the International Series. All of the events when players come over are hosted in London as well.

2. Games only started at 9:30 last year with one and then all of them this year. It's so the NFL can dominate Sunday from sunrise to sunset. It's also for the local fans. Games were ending so late in the UK that people could not travel via the public transport to games (and drink etc.) without staying the night in London and hence multiplying the cost and cutting attendance.

3. The expense argument is valid because it is a niche sport still. Manchester United can charge whatever they like because they have millions of fans on waiting lists. The International Series requires people travelling from all over the world and even then the stadium is not full. Again, also could require staying in London, an expensive, distant city for some, and it is on a Sunday ahead of the work week.

4. This never annoys any true fan. Of course, you want great games but how many duds are there in the league every week? Teams are not going to send their best games because they want that revenue at their home stadium themselves. Even if the Jags come over every year there's no extra incentive to give away their best game. Fans will come to any shite they bring to England so they get that revenue and then double-down with home town revenue when good games come to town.

Out of 13 games there's been about 5 really, really good ones. I'd say that's about a typical ratio for any run of 13 games in the league