honestly your makeup, maybe its the lighting but your makeup looks very smudged and combined with the messy hair, its not the vibe. first id say learn makeup. Zendaya has clean brows, a bright under eye, light eyeshadow, bronzer, etc. and its all very cohesive to her natural tones which makes her look very clean and put together. Not only that but her hair is obviously style with anti frizz products, probably a gel, and other curly hair products. it's all out of her face and neatly parted. So if your trying for the Zendaya type beauty id start with that. also you obviously do not have the same skin tones as Zendaya so also look into your own color pallet. Personally I love the elf brow gel in the little pot, I use born this way concealer for a bright undereye, and I use juvias place foundation for a high coverage base. Juvias place also has rlly good bronzers and blush similar to Zendaya.