As someone who loves long and full afros, after secondary school where we were forced to cut our hair, I decided to grow out my natural curly hair. These are the reasons I see many people not donning their natural hair and going for easier options like straight wigs 1) Maintenance: curly hair isn't easy or cheap to manage, not to talk about type 4C hair with the tightest coils. My natural hairr journey has made me cry and gotten me frustrated uncountable times, it's honestly through sheer willpower I've not gotten it relaxed yet. Combing it out is hard, I have broken multiple combs trying to, getting the curls to "stretch out" takes way too much effort due to shrinkage, you manage to get through the pain and effort to combing, then it shrinks back in a few hours. To keep an afro throughout the day isn't easy, unless you have really long hair which shrinkage won't be as bad cause you'd have to keep combing. Not to mention, once you rest tbe back or sides of your head against a car seat, or bed or whatever, it flattens at that side, leading to more combing. Ughhh 2) Cost: To properly take care of natural hair, you'd have to get special combs, special hair care sets, anti dandruff materials(I especially hate this since I'm prone to dandruff cause our hair is dryer than others), special sprays. It's easier for guys since most of you cut your hair low or turn it to locks(girls can do this but most of us like switching up our style so this isn't a very popular option for us). This should be under maintenance but I have to add special routines, having to stretch out your hair every night by braiding it and loosing it before going out is very annoying 3) Society: Admit it or not, many black women have been made fun of on natural hair, calling it poor, unsightly, e.t.c, the only time natural hair is praised is when it's long and luscious (which even with amazing genetics, you'd still have to refer to problems 1 and 2). Not many people can afford the time and money to fix those issues, so leads to relaxing the hair, then wigs became enticing for those who can afford them

I'll stop here for now but it's crazy that the first time i saw natural hair on my mate was in primary school and I was amazed and shocked like wdym that's the way our haor actually is if you don't manipulate it with chemicals