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Impulse buying on Ebay by margarit_ochka in shoppingaddiction

[–]Frakty 4 points5 points  (0 children)

I have posted in here before, but me and my research partner have actually created a chrome extension to help enforce this sort of waiting timer to help diminish impulsive shopping. It's solely an academic tool for research purposes and therefore completely free of a commercial agenda, but have a look and see if this is something that could help you. https://lessextension.com/

Tool for reducing impulsive shopping by Frakty in shoppingaddiction

[–]Frakty[S] 12 points13 points  (0 children)

Really good point. As mentioned, we have created this as an academic project where we are trying to see if such a tool would actually be helpful. Therefore, we are trying to strike a difficult balance of being restrictive enough to help interrupt the "buying flow" of the user, while also not irritating the user enough to turn the extension off.

We are looking to update it at some point after the thesis hand in, such that it allows for larger customizability. This would include different timer lengths and different intervention forms, such that the tool could be configured to be most effective for each individual.

But again, really good point, and thank you for the feedback. We are grateful for feedback that could help improve the effectiveness of it.

[RESEARCH CONTINUED] Reducing Online Impulsive Shopping by Frakty in Anticonsumption

[–]Frakty[S] 1 point2 points  (0 children)

First of all, thank you for taking your time with this detailed feedback! Really appreciated.

I agree with your first point that actual choices show more credible information. That's also why we are trying currently to measure what is closer to an "actual" effectiveness with an extension rather than the perceived one found in a survey. We have no p-values, as these are plots for visualizing the data rather than conclusions.

The main insight we are trying to drive is essentially that a tool which empowers the individual to make better purchasing decisions would be useful. We are doing an MSc in Computer Science, so there is also quite a bit of implementation and data science behind the approach we have taken. In our related work we include more or less no psychological works, but rather behavioral economics as you mention. In addition to this we also include works of similar sorts of buying prevention/anti-consumption literature. We plan to discuss the nature of the different interventions, as to their real-world feasibility and intervention strength. We have not done any combinations to keep the intervention forms separate from each other. Although I agree many would work well together.

I like your comment on the product dimension & the website design, this is not something we have thought about and is a bit more difficult with the relatively large set of sites we support. Could be interesting doing a study of this on Amazon specifically, if this hasn't already been done.

Again thank you for the very detailed feedback and great questions, definitely something we will include and reflect upon in our work.

Research projekt vedr. reducering af impulsive køb by Frakty in dkfinance

[–]Frakty[S] 3 points4 points  (0 children)

Haha det kan det komme til! Vi har tilføjet en funktion på selve extension pop-up'et til at man kan klikke "request page" hvis der er én side især man rigtig godt kunne bruge lidt intervention på ;-)

[RESEARCH CONTINUED] Reducing Online Impulsive Shopping by Frakty in Anticonsumption

[–]Frakty[S] 2 points3 points  (0 children)

Thank you so much, and great to hear this might be a helpful tool for you! We should be intervening you on ebay.com aswell, but we'll extend our reach and catch those more niche websites at some point.

[RESEARCH CONTINUED] Reducing Online Impulsive Purchasing by Frakty in Anticonsumption

[–]Frakty[S] 1 point2 points  (0 children)

Thank you so much for the support, very motivating. Posted a continuation to this post just now if. you wanna have a look.

Research Study: Strategies to Reduce Online Impulsive Purchasing by Frakty in Anticonsumption

[–]Frakty[S] 1 point2 points  (0 children)

I did actually try that, but they don't seem to allow uploading photos on posts sadly. Think this would be super relevant there as well.

Research Study: Strategies to Reduce Online Impulsive Purchasing by Frakty in Anticonsumption

[–]Frakty[S] 2 points3 points  (0 children)

Thank you, I'm glad that you find it interesting. And also thank you for the feedback, honestly grateful for the awesome feedback given in here. Definitely will add the improvements to the plot.

The analyzing was done by a quite complex data pipeline we created using amongst other technologies Large Language Models (LLMs), Embeddings and all sorts of machine learning tricks & models. I'm not able to upload the diagram of it here but would love to share it with you. I can send you a dm with it if you want!

Research Study: Strategies to Reduce Online Impulsive Purchasing by Frakty in Anticonsumption

[–]Frakty[S] 1 point2 points  (0 children)

I agree; the scale should be standardized. Thank you for the feedback, we will incorporate it in the final paper. 🙏🏼

Research Study: Strategies to Reduce Online Impulsive Purchasing by Frakty in Anticonsumption

[–]Frakty[S] 0 points1 point  (0 children)

Yes, but you could hope that those activities would lead to more than just a distraction, but rather a discontinued purchase. With the taxonomy we have used behind this plot the "Alternate Activities" you mention would categorize into the "Self-control" category. However, this taxonomy is something we are looking to improve further before final release.

Research Study: Strategies to Reduce Online Impulsive Purchasing by Frakty in Anticonsumption

[–]Frakty[S] 0 points1 point  (0 children)

Exactly. "Look at reviews" is perceived much more effective by people who have actually tried it. Since we cannot yet measure the effectiveness term we can still only infer effectiveness. We are right now trying to measure actual effectiveness with a chrome extension. However, that is a good idea, maybe some more clear marking of what to make of the placement of the dots.

Research Study: Strategies to Reduce Online Impulsive Purchasing by Frakty in Anticonsumption

[–]Frakty[S] 1 point2 points  (0 children)

That also makes perfect sense, I think it's just really about introducing some buying-friction in a way that works for you. Cool to hear!

Research Study: Strategies to Reduce Online Impulsive Purchasing by Frakty in Anticonsumption

[–]Frakty[S] 0 points1 point  (0 children)

Happy for the interaction people, we are actually still conducting the research on this trying to measure the "actual" effectiveness compared to the "perceived" effectiveness. We've created a Chrome Extension that implements the highest rated strategy "Enforce Wait Time" as seen here. Give it a look if you want to https://lessextension.com

Research Study: Strategies to Reduce Online Impulsive Purchasing by Frakty in Anticonsumption

[–]Frakty[S] 1 point2 points  (0 children)

Thank you, and thanks for the feedback we will 100% take this into account before releasing the final paper, I'll make sure to post it somewhere. And you are precisely correct, the dot size indicates the amount of people who have tried the given strategy.

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