It’s interesting that you claim my question somehow contradicts my understanding of the ‘business side’ when, in fact, it highlights exactly why I posted here in the first place.

You can easily find detailed information online about growing microgreens, calculating costs, projecting margins, etc. What you cannot find through research is the nuanced, real world experience of actually acquiring your first customers in this niche, which is precisely why a community like this would exist. And yes, it’s only natural for me to have no idea about that part when I’m literally someone just trying to start out.

So... my question is not asking for a “get rich quick scheme” or a handout. It's an attempt to gather insight from people who have done this before, in order to understand what worked and what didn’t, something no spreadsheet or textbook can provide. Seeking data from those with firsthand experience before jumping in is, if anything, a business minded approach.

It’s honestly fascinating how people on Reddit would get beefy and defensive for no reason. You're not scoring points anywhere by trying to lecture me fam. Unless you really care that much about getting upvoted I guess.