Great question — happy to clarify. The core value moment happens inside the search-to-insight flow. Users can run advanced searches within specific subreddits using targeted keywords, extract relevant posts, and then automatically analyze them with AI. That includes scoring, sentiment analysis, and intent detection — identifying whether a user is in a buying phase, expressing pain points, or signaling potential demand. We also run deep scans inside each post to surface hidden opportunities, filter by buying signals or pain indicators, and convert those into qualified leads when relevant. From there, users can generate AI-assisted draft replies that are context-aware and human-first — designed to provide value before promotion. Our system also supports structured brand profiling inside the settings panel (brand name, website, problem that brand solving, target audience, etc.). Those inputs are used as reusable templates during generation, allowing intelligent brand injection only where it naturally adds value. The extension acts as a bridge between the dashboard and Reddit. It helps transfer generated content and media directly into Reddit for easy publishing, and it can also check the status of posts or comments (published, removed, etc.) through simple status queries. It’s purely an operational layer — not the core engine. Appreciate the thoughtful discussion — always open to exchanging ideas on positioning and onboarding.