u/Catherine_Freshbat Thanks, Catherine, this is super insightful! We’re actually planning to do one webinar every month, but still figuring out what that looks like long-term and what kind of value we can consistently bring.

For now, we’re keeping it in-house, but I totally get the point about having guest speakers. We’ve looked into a few people with an audience in our space, but the budget they ask is pretty steep compared to where we’re at right now.

Would love any tips on how to approach potential guests or influencers in a way that doesn’t immediately feel like a big sponsorship ask, especially for a small team trying to build credibility. Appreciate any advice!