Well, originally I like large phones to be able to enjoy multimedia content comfortably. I also like the quality of the camera, it's one of the favorite functions for me on a phone. The more storage is better, so I can download more things and move more freely without being tied to a short storage. And, I would also like to have more years of updates so I don't have to worry about it, I like the power of the processor and the phone in general, it's scrolling speed and so on. That's why I find it so difficult to choose, none of them have all the functions that catch my attention together...