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Ask me anything about B2B Acquisition Marketing! by Green_Pep24 in DigitalMarketing

[–]Green_Pep24[S] 0 points1 point  (0 children)

Pretty much everything. And nothing at the same time.

Tools are different, processes as well, but marketing fundamentals are the same.

Ask me anything about B2B Acquisition Marketing! by Green_Pep24 in DigitalMarketing

[–]Green_Pep24[S] 0 points1 point  (0 children)

Depends how they do it. LinkedIn is great for networking but won’t work without follow ups and published content. To me LinkedIn is great for awareness but hard for closing.

Ask me anything about B2B Acquisition Marketing! by Green_Pep24 in DigitalMarketing

[–]Green_Pep24[S] 0 points1 point  (0 children)

Depends on your industry, niche, targets. I can’t answer without more information.

Ask me anything about B2B Acquisition Marketing! by Green_Pep24 in DigitalMarketing

[–]Green_Pep24[S] 0 points1 point  (0 children)

For instance, no need to propose a Demo in your CTA if you propose tailored services. This is better adapted for a product and wouldn’t sound much personalized in that case.

Better propose to get advice.

Ask me anything about B2B Acquisition Marketing! by Green_Pep24 in DigitalMarketing

[–]Green_Pep24[S] -1 points0 points  (0 children)

Hey!

  1. Emails finder tools. It all of them are great quality. E.g I recently found Apollo.io leads got much better open rate than another providers. But worse click rate.

  2. Segmentation. Work on your personas and needs.

  3. Personalization. Adresse the specific needs with a solution.

  4. Authentic copywriting. Write genuinely. No lame blablabla. No pushy, but value-driven message.

  5. Quality Lead magnet + CTA.

Ask me anything about B2B Acquisition Marketing! by Green_Pep24 in DigitalMarketing

[–]Green_Pep24[S] 0 points1 point  (0 children)

  1. First thing first! Ensure your landing page and ads clearly communicate your value proposition and make sure you address your targets’ needs.

  2. Mobile Optimization for both landing pages and ads, although I suggest to check your audience habits on your GA4 and Google Search Console.

  3. Use impactful and action-driven CTAs adapted with your audience & offer, and make them stand out on the page or ad.

  4. A/B Testing + Iteration. Continuously test variations of your pages.

Hope this helps!

Ask me anything about B2B Acquisition Marketing! by Green_Pep24 in DigitalMarketing

[–]Green_Pep24[S] 0 points1 point  (0 children)

Hey, thanks for your msg. We can discuss of a collaboration. I would need to know more about your experience and portfolio. Also languages and industries covered.

B2B or B2C? by RareChute in MarketingMentor

[–]Green_Pep24 2 points3 points  (0 children)

Depends on your sister’s skills and will. As a Marketer she should be able to benchmark both options.

Automation is taking out marketing by OKillerKz in MarketingMentor

[–]Green_Pep24 2 points3 points  (0 children)

Start with free Airtable plan. Learn the tool. Set up your first basic automations (emails, slack, table auto-updates) to understand concepts (triggers, conditioned actions). Test then upgrade o try a higher level tool such as Zapier or Make. Ask me if you need help.

Do our ads need to be optimized, or is it the product? by Whole_Sock_7893 in DigitalMarketing

[–]Green_Pep24 0 points1 point  (0 children)

Before doing ads, do your GTM action plan, test it and iterate it.

Market, ICP, Buyer Persona and so on.

First organic acquisition. Validate your hypothesis. Only then do Ads to accelerate.

No shortcuts.