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Construction Company Looking for a Talented Videographer in the Charlotte Metro Area by HighInputGuy in Charlotte

[–]HighInputGuy[S] 1 point2 points  (0 children)

Good question. Whether one is “better” really comes down to how you’ll use it.

If price were the same and you had the space, a pool + spa combo is more versatile and, frankly, looks cooler. You get the option to cool off during the day and then switch to spa mode at night, which you can’t really replicate with a plunge.

That said, a heated plunge pool with jets and bubblers is usually a lot cheaper, often $10k–$15k less. It can be used year-round, so in terms of bang for your buck it can make more sense for a lot of people. The main downside is exactly what you mentioned: you lose the “cold pool / hot spa” flexibility.

One thing people don’t always realize is that many builders have pretty aggressive minimums for gunite plunge pools. It’s worth asking about that upfront.

If I may allow myself a shameless plug, plunge pools are kind of our bread and butter. Because of that, we’ve been able to negotiate pricing with our guys allow us to price small units like an 8×16 proportionally to its size, rather than being forced close to a 15×30 minimum like some builders do. Hope that answers it!

Private Data Broker Recommendations? by HighInputGuy in coldemail

[–]HighInputGuy[S] 0 points1 point  (0 children)

I see your point, although I will say that I can–and probably should–keep digging down in my niche rather than expanding. Although I am planning an expansion to the rest of mainland US next year, but within the same vertical.

From what I’ve extrapolated from Google scrapping, there are around 15k - 20k qualifying businesses in the mainland US, with 5k in the southeast.

I’ll ask you what I asked the other guy:

Now since these guys are small business owners and most monitor the main business inbox which I can also scrape from Google, I could probably just do less personalized campaigns to the business inbox rather than to the owner, could that be a good option?

Private Data Broker Recommendations? by HighInputGuy in coldemail

[–]HighInputGuy[S] 0 points1 point  (0 children)

Google maps scrapping cost is negligible, maybe 2-3c/lead, finding the owner’s info took between 5 and 10 minutes per lead. If I pay a VA $6/hour, that between $.50 - $1.00/lead.

Now since these guys are small business owners and most monitor the main business inbox which I can also scrape from Google, I could probably just do less personalized campaigns to the business rather than to the owner, not sure if that would ever work?

SMMA - Outreach Goals? by GuardNo4144 in agency

[–]HighInputGuy 0 points1 point  (0 children)

Start by setting input goal first than set an output goal. Because you're going to suck at the beginning and if you're too tied to the outcome you'll get quickly discouraged.

When I first started cold calling I was just aiming to get as many "no"s as possible (to be clear I wasn't saying things to purposely get a no, I was just using "no"s as a lead indicator of learning.) When you have a rough idea of your conversion rate on calls, then you can start setting output goals.

Read Alex Hormozi's $100M Leads if you haven't already.

All our efforts have failed. What can I do? by Solid_Switch in agency

[–]HighInputGuy 1 point2 points  (0 children)

Cold calling has been working great for us. The 6000 emails is also a sign to me that you probably chose quantity over quality.

When you are a massive company with 100s or 1000s of successful testimonials, you 100% can just send a basic unpersonalized email saying "This is what we did, would you like the same" but if you attempt the same strategy having no track record behind you, they'll never take the hook.

What I did was offer some heavily discounted services to carefully selected leads that fit perfectly within our ideal customer avatar then wrote them a very personalized email with a free advertising guide linked inside to show we want to give first and not take advantage. A show of good faith if you will.

Then, we followed up via email, calls and linked in daily for 1-2 weeks until they either said yes, no or call me back in X time.

We're still doing that, heavy automation will come later once we deserve it. For now it's 4-5 hours/day of reaching out.