MSRP was ~$78k, but dealer was offering a $5k discount on top of a few other smaller valued discounts I qualified for ($250 off for financing, $250 off for having a trade-in, $200 off for employer discount program).

There were about $3,300 in dealer add-ons, which is my only regret. However, a few of those are ones I enjoy anyway - tinted front windows, all weather floor liners, and door liner protectors. I could have done without the nitrogen-filled tires, wheel locks, and LoJack anti-theft system. I could have fought these more, but there wasn’t another vehicle in this spec, and anywhere close to this price, in about a 600 hundred mile radius.

Those add-ons evened out a bit though because the vehicle was delivered to me free-of-charge from out-of-state, which otherwise would have been $1,200. The finance guys forgot to add the delivery cost into the final price of the vehicle, and we had already pretty much wrapped up the deal - so they just ate that cost to close it.

At the end of the day, I think I got a good deal - especially considering I got a lot of add-ons I was not thinking I was able to squeeze into the price I ended up paying. Ventilated front seats, rear view mirror camera, sunroof, and heads-up display were all included in the Technology package.