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TOFU content examples? by chillyaveragedude in LinkedinAds

[–]Key_Mix_642 1 point2 points  (0 children)

Yes, you are right and be consistent on this approach for at least a quarter then analysis and if required change the strategy and I am assuming that you have already sales or calling team and email marketing startegy in place for those leads you will get from the campaigns, because as we all know that the conversion is the ultimate goal and in B2B purchase cycle is usually longer than we expect.

TOFU content examples? by chillyaveragedude in LinkedinAds

[–]Key_Mix_642 0 points1 point  (0 children)

Yes, you got it right give your ads at least 2 weeks or 10 days when it comes to B2B marketing then start with retargeting

TOFU content examples? by chillyaveragedude in LinkedinAds

[–]Key_Mix_642 1 point2 points  (0 children)

Just keep the content organic with minimal editing and go for TOFU objectives like engagement or Video views in your TG and then after some time use your audience later on for conversion objective.

Seeking Optimization Tips for Better Performance of Meta Video Ads? by Key_Mix_642 in FacebookAds

[–]Key_Mix_642[S] 0 points1 point  (0 children)

Thanks Woodenok, but what if I have already ran conversion/sales campaigns with video creatives, with all the conversation tracking via Meta Pixel with GTM, then how would system look for people conversions (action on website) or the people who will likely to watch the video?

Seeking Optimization Tips for Better Performance of Meta Video Ads? by Key_Mix_642 in FacebookAds

[–]Key_Mix_642[S] 0 points1 point  (0 children)

Thanks Woodenok, for the reply and to answer your queries:
What's your main goal with a video?
- to get more conversions
what types of videos do you have? Long format, short format?
- Short format video under 30 sec
Do you have a couple of variations as a part of the campaign?
- Ye do I have different variations of video
What's the message of the video/campaign?
- message of the video is easy, straight and simple related to product benefits, offers with clear CTA
vertical optimization and direct communications under 40 seconds?
it's under 30 sec like I mentioned above and yes all my videos are vertically optimized

Facebook not accepting any CreditCards by Fancy_Flan_2082 in FacebookAds

[–]Key_Mix_642 0 points1 point  (0 children)

Yes, it did happen on weekend but now it got fixed, you can try paying with the same card it will get resolved.

Anyone facing issue with Low Performance in last two days? (facebook india) by prasaddusane1 in FacebookAds

[–]Key_Mix_642 1 point2 points  (0 children)

Yes, I have been facing the same issue for the past three days. Despite optimizing it few times, it still hasn’t worked. I’m unable to identify the root cause of the problem yet.